Customer Marketing Manager

Chicago, IL (On-site)

$100K/yr – $120K/yrMid Level5+ years expFull time

Posted 6 hrs ago

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Job Summary

Own and drive lifecycle marketing programs and customer campaigns that accelerate adoption, usage, and value across onboarding, adoption, and expansion.

  • Lifecycle programs across Onboarding, Adoption, Expansion
  • Campaigns like 90/6 and feature adoption in partnership with Customer Success
  • Narrative-driven content with Product/Marketing to align outcomes and GTM

Job Description

Responsibilities

  • Customer Growth & Lifecycle Marketing
  • - Design and execute lifecycle marketing programs across Onboarding , Adoption , and Expansion .
  • - Partner with Customer Success to drive product usage and engagement.
  • - Support consumption growth across the delivery lifecycle.
  • Customer Campaigns (Including 90/6 Program)
  • - Own marketing execution of key customer initiatives, including the 90/6 upgrade campaign (in partnership with Customer Success), feature adoption campaigns, and release awareness and enablement.
  • - Goal: Drive customers to the latest versions, increase usage, and unlock value.
  • Customer Storytelling & Content
  • - Partner with Product, Product Marketing, Corporate Marketing, and Events to help coordinate, identify, and develop compelling customer-centric narratives aligned to:
  • - The Agentia platform

Requirements

  • Experience: 5–8+ years in Customer Marketing, Lifecycle Marketing, or Customer Success Marketing within B2B SaaS or enterprise technology.
  • Core Skills: Background in customer advocacy and storytelling, with strong cross-functional collaboration.
  • Execution: Demonstrated ability to translate customer outcomes into compelling stories, manage multiple stakeholders, and execute programs end-to-end.

Benefits

  • Copado offers a comprehensive benefits package, which includes:
  • - Competitive salary and performance-based bonuses.
  • - Comprehensive health, dental, and vision insurance.
  • - 401(k) Plan
  • - Paid Time Off
  • - Wellness Perks
Copado logo

Copado

3.4 Glassdoor

Copado is the leader in AI-powered DevOps for Salesforce and business applications. Backed by Insight Partners, SoftBank, IBM, Capgemini and Salesforce Ventures, Copado delivers Org Intelligence to simplify complexity and bring clarity to enterprise delivery. Copado unifies planning, building, testing and releasing on Salesforce with built-in trust, automation and governance. More than 1,750 global brands — including Coca-Cola, Medtronic, T-Mobile and Volkswagen — use Copado to accelerate digital transformation, achieving 20x more frequent releases, 95% less downtime, 10x faster testing and 20% greater productivity.

Founded in 2013
Chicago, Illinois, USA
555 employees (44 in marketing)
56% recommend to a friend
52% CEO approval

Traffic Signals

Monthly Visitors
147K
Monthly Google Ads Budget
$80.9K
Traffic Source Mix
Search
45.4%
Direct
44.3%
Referral
7.6%
Social
1.4%
Paid
1.2%

Headcount Trend

Current headcount: ~555

Marketing Team

Marketing Team Size
33 (6% of company)
Median Career Experience
13 years
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$270.8M
Last Raise
$140M
Series C, 5 years ago

Funding History

  • Sep 2021
    Series C • $140M
  • Feb 2021
    Series B • $96M
  • Jun 2020
    Series B • $26M

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