Content & Marketing Manager, 100%

New York, USA (On-site)

$90K/yr – $120K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive global content and GTM for a US-focused fintech/AI SaaS, aligning with US-EU teams, and growing C-suite presence, while shaping messaging for hedge funds and financial services.

  • Own content strategy across organic and paid; strong NY focus.
  • Must-have: 3–5 years in content marketing and LinkedIn management.
  • Standout: cross-border messaging alignment and collaboration with sales.

Job Description

Responsibilities

  • Own and execute the content strategy globally across organic and paid channels, with a strong focus on New York
  • Contribute to refining Unique’s positioning in the US market , especially around AI, LLMs, and financial services use cases
  • Manage and grow the personal LinkedIn presence of our C-suite , including content creation, posting, and storytelling
  • Identify and develop relevant topics for US audiences such as hedge funds, private equity, investment banking, across blog posts, LinkedIn, and other channels
  • Monitor competitor activity, industry news, and regulatory developments to inform messaging
  • Act as the bridge between the US and European teams , ensuring alignment on messaging, priorities, and go-to-market strategy
  • Collaborate closely with the US sales team , translating market feedback into targeted marketing initiatives
  • Support pipeline generation through targeted marketing campaigns for key verticals in the US
  • Support the organization of events, and conferences in the US including content, logistics, and follow-ups
  • Manage relationships with key media outlets and podcast hosts in the financial services space to drive earned coverage and thought leadership placement

Requirements

  • 3-5 years of experience in content marketing
  • Proven experience in managing LinkedIn content
  • Strong understanding of B2B SaaS marketing, ideally in AI, fintech, or enterprise software
  • Experience in event management
  • Interest in or experience with AI / LLMs and the financial services industry
  • Ability to translate complex topics into clear, compelling narratives
  • Experience working closely with sales and product teams
  • Excellent communication and stakeholder management skills
  • Highly proactive, hands-on, and comfortable in a fast-paced startup environment
  • Based in New York, full-time with the right to work in the US (no sponsorship available)

Preferred

  • Experience in product marketing, or performance marketing is a plus

Benefits

  • Competitive Benefits ✅ including 401k matching offering and healthcare provisions
  • Innovative Projects 🚀 Engage in groundbreaking projects within the Generative AI space
  • Continuous Learning 🔄 Continuously learn and adapt to new technologies and methodologies as you work on varied client projects
  • Leading Company 💪 A chance to be part of a leading company in a rapidly evolving industry
  • Culture 🌿 A modern company with flat hierarchies that focuses on a people-oriented culture and places great emphasis on transparency and open communication
  • Global Team & clients 🌎 Collaborate with our offices & clients in Switzerland, Paris, Singapore, London, Berlin, and New York
Unique logo

Unique

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Je wilt vooruit in je werk. Stappen zetten, iets nieuws proberen of misschien wil je juist dat ene stapje terug doen. Welke kant vooruit voor jou ook opgaat; verder komen begint bij verder kijken. Bij Unique kunnen we met 50 jaar werkervaring en 800+ medewerkers precies dat. Kijken we verder dan wat jij doet en zien we wie jij bent.

Founded in 1972
Almere, Flevoland, NLD
3.5K employees (279 in marketing)
63% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
70.2K
Traffic Source Mix
Search
31.8%
Direct
50.6%
Referral
14.7%
Social
2.2%
Paid
0.6%

Headcount Trend

Current headcount: ~3.5K

Marketing Team

Marketing Team Size
133 (4% of company)
Median Career Experience
23 years
Median Tenure
10.6 years