Responsibilities

• Own the marketing strategy for a portfolio of new ChatGPT capabilities and products, from early product development through launch, sustained education, and optimization.
• Translate complex technology into simple, differentiated value propositions, narratives, demonstrations, and experiences that make the next action obvious.
• Build integrated go-to-market plans across product surfaces, communications, brand, creative, social, creators, partnerships, lifecycle, paid media, performance marketing, and international markets.
• Create the launch-to-sustain strategy that turns high-attention moments into deeper feature adoption, repeat use, preference, retention, and paid growth.
• Set portfolio priorities, investment recommendations, and success measures; use consumer, competitive, product, and campaign learning to influence the roadmap and improve the next wave.

Preferred

• Have led major consumer technology products or portfolios from zero-to-one launch through scaled adoption and sustained growth.
• Blend deep product-marketing craft with strong integrated, brand, media, and performance instincts.
• Can turn technical complexity into a human truth and a clear reason to choose, try, and return to a product.
• Have exceptional creative judgment and can inspire ambitious work while giving precise, actionable feedback.
• Think in systems and connect the product experience, narrative, audience, channels, and measurement into one plan.
• Use research and data to set meaningful success measures, diagnose adoption barriers, and change course when the evidence demands it.
• Are an influential cross-functional leader who creates clarity, makes hard tradeoffs, and cares deeply about responsible adoption.
• Are an influential cross-functional leader who creates clarity, makes hard tradeoffs, and cares deeply about responsible adoption.

Benefits

• Hybrid work model of 3 days in the office per week
• Relocation assistance to new employees