Campaign Manager, Influencer Marketing

New York City, NY (Hybrid)

$66K/yr – $100K/yrMid Level2+ years expFull time

Posted 13 days ago

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Job Summary

Own end-to-end influencer campaigns from strategy through execution, with strong collaboration across internal teams and clients to deliver on campaign goals and post-campaign insights.

  • Lead strategy, outreach and briefs for influencer campaigns.
  • Coordinate cross-functional partners to optimize social influencer integration and reporting.

Job Description

Responsibilities

  • Lead in the development, execution and production of annual and seasonal influencer campaigns with internal and external business partners, including but not limited to:
  • Influencer identification and outreach
  • Support the development of campaign briefs for clients and influencers
  • Presentation of influencer lists for client ranking and approval
  • Analytics and reporting for campaigns
  • Managing day to day client and team communication around campaign progress, updates, and key milestone deliverables, as it pertains to key accounts and clients
  • Develop and customization of influencer agreements, contracts, addendum, and scopes of work, working closely with Horizon Media’s Legal and Business Affairs Team
  • Working closely with the team in the development of post-campaign reporting
  • Utilize knowledge and understanding of influencer industry to help inform brainstorms, strategy development, and execution
  • Partner closely with cross-functional agency teams to optimize social media presence/social influencer integration across channels

Requirements

  • Minimum 2+ years of influencer marketing experience required
  • Maintains strategic relationships with digital influencers, talent management, and other key stakeholders within the influencer industry
  • Has a proven track record of managing successful social/digital campaigns across social platforms (TikTok, Facebook, Twitter, Instagram, YouTube, etc)
  • Experience with digital reporting, data, and analytics
  • Ability to thrive in a fast-paced environment and handle multiple projects
  • Must have strong verbal and written communication skills
  • Very proficient with Microsoft Office (Word, Powerpoint, and Excel) and presentation formats like Google Slides
  • BA/BS required (Communications, Advertising, Marketing or related field)

Benefits

  • competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
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Horizon Media

Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data. Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors. Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame. TOGETHER WE'RE BUILDING A PLACE OF BELONGING At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have. We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community. For more information, visit: www.horizonmedia.com or www.horizonmedia.com/careers.

Founded in 1989
New York, New York, US
3.1K employees (689 in marketing)

Traffic Signals

Monthly Visitors
18.4K
Traffic Source Mix
Search
41%
Direct
49.5%
Referral
5.9%
Social
1.6%
Paid
1.7%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
613 (20% of company)
Median Career Experience
10 years
Median Tenure
5.8 years
Marketing Roles Posted (Last 30 Days)
30

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Dec 2021
    Private Equity

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