Responsibilities

• Build and implement effective marketing strategies leading all day-to-day aspects of media planning across multiple campaigns
• Develop planning objectives that align with and elevate the client’s marketing and business goals
• Act as the cross-team leader collaborating with Investment, Content, Strategy and Programmatic teams, as well as brand IAT to integrate all aspects of media ecosystem into media strategy
• Establish and grow client relationships by demonstrating an understanding of industry and client business issues
• Work with internal investment teams to gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
• Demonstrate strong attention to detail and ability to follow established procedures, completes work in a detailed and accurate manner
• Supervising, training and developing skills of Associates, Planners and Supervisors by managing workload, delegating responsibilities and checking work for accuracy
• Provide job performance feedback to subordinates to manage career trajectory of the junior staff and make recommendations to management
• Responsible for managing projects and resources for all aspects impacting the client’s business
• Participates in the recruitment and selection of junior staff

Requirements

• B.A. or B.S., preferably in Marketing, Advertising, or related field
• 6+ years of media planning experience
• 2+ years of experience managing junior staff
• Agency experience highly preferred
• Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar/Vivix, IMS, Flowchart Software, R/F and Optimization Software (NMI or similar), Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI, YouGov
• Ability to translate data into well-articulated and actionable ideas
• Strong written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
• Minimal supervision, relies on experience/ judgment
• Resource for others in resolution of complex problems/issues
• Excellent management, motivational, organizational, interpersonal and quantitative/analytical skills

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parential and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off