Analyst - Marketing

Salt Lake City, UT (On-site)

$45K/yr – $50K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-functional leasing marketing for multifamily communities by turning data into action through targeted campaigns, plan-driven execution, and cross-team collaboration.

  • Ownership: marketing strategy across assigned properties with operations and vendors.
  • Measurement: ongoing leasing and marketing metrics to inform decisions and reports.
  • Actionability: 30/60/90 day plans and short/long term campaigns to hit occupancy targets.

Job Description

Responsibilities
  • Collaborate with operational leadership to support marketing initiatives that align with leasing, traffic, and occupancy goals across an assigned portfolio.
  • Develop and help execute marketing strategies for designated properties using internal resources, market insights, and preferred vendor partnerships.
  • Audit marketing campaigns, property websites, and digital presence to identify opportunities to improve user experience, lead quality, and conversion performance.
  • Analyze leasing and marketing performance metrics on an ongoing basis and prepare clear, actionable reports for operational leadership and clients.
  • Recommend short-term and long-term marketing actions, including timelines, benchmarks, and measurable success indicators.
  • Create 30-, 60-, and 90-day marketing action plans for communities not meeting occupancy, traffic, or leasing targets.
  • Develop campaign ideas and promotional initiatives targeting prospective residents, resident referrals, and community engagement events.
  • Support social media and digital marketing efforts that increase qualified traffic, strengthen brand presence, and improve lead generation.
  • Provide training, guidance, and best practices to onsite teams related to leasing support, digital marketing fundamentals, and lead follow-up alignment.
  • Present recommendations, findings, and strategy updates to operations leaders and ownership groups, clearly communicating benefits, risks, and expected outcomes.
Requirements
  • Bachelor’s degree in marketing, communications, business, or a related field preferred.
  • 2-4 years of experience in marketing, marketing analytics, or a similar support role, preferably within multifamily property management, real estate, or a related industry.
  • Experience supporting marketing strategy, paid digital media, campaign execution, and data-driven decision-making.
  • Demonstrated experience analyzing marketing and leasing performance metrics and translating findings into actionable recommendations.
  • Working knowledge of digital marketing platforms, website analytics, and reporting tools, including Google Analytics.
  • Experience with property management software and industry-related CRM platforms such as Anyone Home, Elise AI, or similar tools preferred.
  • Experience presenting recommendations and performance insights to operational leaders, clients, or ownership groups preferred.
Benefits
  • AMC provides significant career advancement opportunities
  • competitive compensation
  • benefits
  • incentive programs
Apartment Management Consultants logo

Apartment Management Consultants

Since 2000, AMC has grown into one of the nation’s leading multifamily management companies. Our team brings diverse expertise and a shared commitment to maximize earnings, protect long-term value, and prove why owners trust us with their most important investments every step of the way.

Founded in 2000
Salt Lake City, Utah, USA
1K employees (90 in marketing)

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
42.3%
Direct
52%
Referral
2.5%
Social
2.6%
Paid
0.6%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
89 (9% of company)