Company overview

Zappi is a leading consumer insights platform that helps brands win with consumers. Through AI-powered software that delivers connected insights, Zappi enables teams to make faster, smarter, consumer-driven decisions by leveraging real-time, continuous feedback.Trusted by more than 350 brands worldwide, Zappi helps create successful products, develop impactful ads, and build winning brands by keeping the voice of the consumer at the heart of every decision. Named the Best Marketing Insights Platform by the MarTech Breakthrough Awards in both 2023 and 2024, recognized by Business Insider as one of the hottest martech companies, and winner of the MRS Best Technology Innovation Award 2025, Zappi is redefining how modern teams use insights to drive growth.As a certified B-Corp, Zappi is committed to net-zero emissions, fostering an equitable workplace, and using technology to benefit the communities the company serves. With more than 300 employees across 13+ countries and offices in Boston, London, and Cape Town, Zappi’s culture has been celebrated by Fast Company, Comparably, Quirks, Great Place to Work, and more.To learn more about Zappi, visit https://www.zappi.io/web, and to join our team, visit https://www.zappi.io/web/careers/.**Please note: For your safety, apply only through Zappi’s official careers page. Any job postings outside this portal may not be legitimate. If you come across suspicious activity, please report it to both Zappi and the recruitment site to safeguard your information.
Founded in 2013
Boston, Massachusetts, USA
313 employees (27 in marketing)
85% recommend to a friend
87% positive business outlook

Salaries

Typical salary range

$80,000 – $85,000

/ yr

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People

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Headcount +2.6% year over year

Funding

Total funding

$193.8M

Last raise

$171.1M

Private Equity, 3 years ago

Funding history

Dec 2022

Private Equity Round Zappi · $171.1M

Feb 2019

Venture Round Zappi · $8M

Mar 2018

Non Equity Assistance Zappi

Oct 2016

Venture Round Zappi · $14.7M

Audience

Monthly website visitors
718.1K
Month over month-14.6%
Quarter over quarter-23.6%
Top sourceDirect (55.6%)
Ad budget per month$48.5K
Average search rank38.3
Traffic source mix
Direct
55.6%
Search
22.6%
Social
10.2%
Referral
8.3%
Paid referral
2.9%

LinkedIn followers

Follower count and growth

Total followers

34.5K

12-mo growth

+8.5%

Monthly growth

+1%

News

Links