Onit

Brand · Software Development

2.6

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Company overview

Onit is the global leader in AI-native legal operations solutions, transforming legal business processes with purpose-built technology. Built by legal professionals for legal teams, Onit streamlines workflows, optimizes operations, and addresses critical challenges in contract management, legal spend tracking, matter management, and compliance.Onit, based in Atlanta, GA and has offices worldwide. You can learn more by visiting our website at www.onit.com.

Founded in 2010

Atlanta, Georgia, USA

519 employees (22 in marketing)

www.onit.com

31% recommend to a friend

25% positive business outlook

People

Founders

Michael Farlekas

Chief Executive Officer

Eric Elfman

Co-founder & Vice Chairman

Marketing leadership

Hiring activity

Open marketing jobs over time

11 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$216.6M

Last raise

$200M

Private Equity, 7 years ago

Funding history

Jan 2019

Private Equity Round Onit · $200M

Oct 2016

Venture Round Onit · $8.3M

Jan 2016

Series B Onit · $27.5K

Dec 2015

Pre Seed Round Onit · $100K

Jan 2014

Venture Round Onit · $2.3M

Audience

Monthly website visitors

118.3K

Month over month+5.2%

Quarter over quarter-30.8%

Top sourceDirect (65.6%)

Ad budget per month$44.9K

Average search rank38.6

Traffic source mix

Direct

65.6%

22.8%

News

American Century Companies Inc. Boosts Stock Holdings in Onity Group Inc. $ONIT

Dec 9, 2025 • MarketBeat

Onit Expands Its Government Case-Management Leadership With Acquisition of LawBase

Dec 4, 2025 • European Business Magazine

Onit Recognized for Two Prestigious Legal Technology Excellence Industry Awards as It Unveils Q4 Product Innovations Driving AI-Native Legal Transformation

Nov 26, 2025 • Yahoo Finance

Links

www.onit.com

Crunchbase

X (Twitter)

Glassdoor

Onit insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2010

Headquarters

Atlanta, Georgia

Employees

501-1000

9.5% growth last 12mo

Marketing team

4% of company

36 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 9.5%

LinkedIn headcount is up 9.5% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Series C–like · Growing 9.5% last 12 months · More mature · Last funding 3+ years ago

Trend

2023-03-27 -> 2026-05-25

Headcount (12 months)

+9.5%

Last funding round

90 months ago

Negative news (120 days)

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

118.3K

Month over month+5.2%

Quarter over quarter-30.8%

Top sourceDirect (65.6%)

Traffic source mix

Direct

65.6%

22.8%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

51 competitor sites

Search traffic: 4.2K organic clicks / 14K paid clicks

Organic competitors

Paid competitors

Keyword change

+221

Ad budget per month

$44.9K

Average search rank

38.6

Organic competitors5

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

9.1 / 5

7 reviews saved

Reviews month over month

Reviews quarter over quarter

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

56.2K

12-mo growth

—

Monthly growth

+3.9%

Job openings

Shows open jobs, growth, and role changes.

Main result

1 open jobs

Open jobs trend: 0%

Trend

Gartner

Shows Gartner reviews and listed products.

Main result

1 Gartner reviews

Onit is a global enterprise specializing in the creation of software and artificial intelligence platforms for different business departments such as legal, compliance, sales, IT, HR, and finance. With a principal focus on legal management, contract lifecycle management, legal holds, and other related services, their offerings aim to enhance workflows, improve processes, and boost operational efficiencies. Onit provides two platforms: A no-code business process automation platform called Apptitude, and an AI platform, Precedent, which allows their software to mimic logical reasoning. Hailing from Houston, Texas, Onit operates on a global scale, providing digital solutions to automate processes, cut costs, and enhance productivity through cloud-based software.

Listed products

Reviews

Employee range

501 - 1,000

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown

We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low

Marketing leadership appears more mid-level today. Typical leader time at company: 2 years.

Founder or CEO

Saved founder and CEO profiles.

Michael Farlekas

Chief Executive Officer

Eric Elfman

Co-founder & Vice Chairman

Marketing team size

Shows saved marketing team size.

4% of the company • 36 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Lori Rappold

Vice President, HR and Talent

Annika-R. Jensen

Director of Human Resources EMEA

Nolan Balkcom

Senior Human Resources Business Partner

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 22.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

2.6 / 5

Work-life balance

3 / 5

Culture

2.4 / 5

Diversity & inclusion

2.5 / 5

Recommend to a friend

31%

Positive business outlook

25%

Funding

Shows saved funding data.

Total funding

$216.6M

Last raise

Private Equity

7 years ago

Funding details

Amount raised

$216.6M

Last round

Private Equity

Last fundraise

7 years ago

News

Shows saved company news.

American Century Companies Inc. Boosts Stock Holdings in Onity Group Inc. $ONIT

Dec 9, 2025 • MarketBeat

Onit Expands Its Government Case-Management Leadership With Acquisition of LawBase

Dec 4, 2025 • European Business Magazine

Onit Recognized for Two Prestigious Legal Technology Excellence Industry Awards as It Unveils Q4 Product Innovations Driving AI-Native Legal Transformation

Nov 26, 2025 • Yahoo Finance

Marketing leadership

Shows saved marketing leaders.

Violet Gobert-Powell

Executive Assistant to CMO and SR VP of Global Sales

Jordan Linford

VP of Marketing

Anthony Carrabino

Director of Product Marketing

CMO profiles

Shows saved CMO-level marketing leaders.

Violet Gobert-Powell

Executive Assistant to CMO and SR VP of Global Sales

Anthony Carrabino

Director of Product Marketing

Loading insights...

Onit insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2010

Headquarters

Atlanta, Georgia

Employees

501-1000

9.5% growth last 12mo

Marketing team

4% of company

36 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 9.5%

LinkedIn headcount is up 9.5% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Series C–like · Growing 9.5% last 12 months · More mature · Last funding 3+ years ago

Trend

2023-03-27 -> 2026-05-25

Headcount (12 months)

+9.5%

Last funding round

90 months ago

Negative news (120 days)

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

118.3K

Month over month+5.2%

Quarter over quarter-30.8%

Top sourceDirect (65.6%)

Traffic source mix

Direct

65.6%

22.8%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

51 competitor sites

Search traffic: 4.2K organic clicks / 14K paid clicks

Organic competitors

Paid competitors

Keyword change

+221

Ad budget per month

$44.9K

Average search rank

38.6

Organic competitors5

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

9.1 / 5

7 reviews saved

Reviews month over month

Reviews quarter over quarter

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

56.2K

12-mo growth

—

Monthly growth

+3.9%

Job openings

Shows open jobs, growth, and role changes.

Main result

1 open jobs

Open jobs trend: 0%

Trend

Gartner

Shows Gartner reviews and listed products.

Main result

1 Gartner reviews

Listed products

Reviews

Employee range

501 - 1,000

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown

We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low

Marketing leadership appears more mid-level today. Typical leader time at company: 2 years.

Founder or CEO

Saved founder and CEO profiles.

Michael Farlekas

Chief Executive Officer

Eric Elfman

Co-founder & Vice Chairman

Marketing team size

Shows saved marketing team size.

4% of the company • 36 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Lori Rappold

Vice President, HR and Talent

Annika-R. Jensen

Director of Human Resources EMEA

Nolan Balkcom

Senior Human Resources Business Partner

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 22.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

2.6 / 5

Work-life balance

3 / 5

Culture

2.4 / 5

Diversity & inclusion

2.5 / 5

Recommend to a friend

31%

Positive business outlook

25%

Funding

Shows saved funding data.

Total funding

$216.6M

Last raise

Private Equity

7 years ago

Funding details

Amount raised

$216.6M

Last round

Private Equity

Last fundraise

7 years ago

News

Shows saved company news.

American Century Companies Inc. Boosts Stock Holdings in Onity Group Inc. $ONIT

Dec 9, 2025 • MarketBeat

Onit Expands Its Government Case-Management Leadership With Acquisition of LawBase

Dec 4, 2025 • European Business Magazine

Onit Recognized for Two Prestigious Legal Technology Excellence Industry Awards as It Unveils Q4 Product Innovations Driving AI-Native Legal Transformation

Nov 26, 2025 • Yahoo Finance

Marketing leadership

Shows saved marketing leaders.

Violet Gobert-Powell

Executive Assistant to CMO and SR VP of Global Sales

Jordan Linford

VP of Marketing

Anthony Carrabino

Director of Product Marketing

CMO profiles

Shows saved CMO-level marketing leaders.

Violet Gobert-Powell

Executive Assistant to CMO and SR VP of Global Sales

Anthony Carrabino

Director of Product Marketing

Onit

Customer Marketing Manager

Brand & Social Strategist

Brand & Social Strategist

Field Marketing Manager

Field Marketing Manager

Community Growth Manager

Open positions11 open marketing positions

Customer Marketing Manager

Brand & Social Strategist

Brand & Social Strategist

Field Marketing Manager

Field Marketing Manager

Community Growth Manager

Company overview

People

Founders

Marketing leadership

Hiring activity

Headcount trend

Funding

Audience

News

Links

Overall company growth

Company stability and risk

Website traffic

Competitors and search

G2 quick view

LinkedIn followers

Job openings

Gartner

Marketing team growth

Marketing leader strength

Founder or CEO

Marketing team size

Hiring manager

First hire or larger team

Glassdoor ratings

Funding

News

Marketing leadership

CMO profiles

Hiring contacts

Salaries

Overall company growth

Company stability and risk

Website traffic

Competitors and search

G2 quick view

LinkedIn followers

Job openings

Gartner

Marketing team growth

Marketing leader strength

Founder or CEO

Marketing team size

Hiring manager

First hire or larger team

Glassdoor ratings

Funding

News

Marketing leadership

CMO profiles