Company overview

At LifeStraw our mission is simple, we believe everyone deserves equitable access to safe drinking water. We design beautiful, simple, and functional products that provide the highest protection from unsafe water, no matter where they live or where they source their water.We also take our responsibility to people and planet seriously. For every product sold, a child in need receives access to safe water for an entire year. We have been partners in the fight for the eradication of Guinea worm for 25 years, and we actively respond to emergencies across the globe. We are Climate Neutral Certified and from product to packaging, we measure and minimize our environmental impact. We strive to support underrepresented communities through our actions, our products, our marketing, and our communications. We live, work, and create with impact in mind. We fight for good and always err on the side of action.
Founded in 2005
Baltimore, Maryland, USA
70 employees (8 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +2.9% year over year

Audience

Monthly website visitors
258.5K
Month over month+3.8%
Quarter over quarter-20.4%
Top sourceSearch (49.6%)
Ad budget per month$17.3K
Average search rank49.3
Traffic source mix
Search
49.6%
Direct
41.3%
Referral
5.1%
Social
3%
Paid referral
0.8%

LinkedIn followers

Follower count and growth

Total followers

8.9K

12-mo growth

+10.6%

Monthly growth

+1.8%

News

Links