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Country
🇺🇸US🇬🇧UK

Open positions5 open marketing positions

KONG logo

Director, Performance Marketing

KONG

San Francisco, CA (Remote)

$171K/yr - $275K/yrIn-houseFull-timeDirector/executive10+ years exp.
1 day ago
Kong logo

Director, Performance Marketing

Kong

San Francisco, CA (Remote)

$171K/yr - $275K/yrIn-houseFull-timeDirector/executive
1 day ago
Kong logo

Senior PLG Digital Growth Manager

Kong

San Francisco, CA (Remote)

$125K/yr - $179K/yrIn-houseFull-timeSenior level7+ years exp.
1 day ago
KONG logo

Product Marketing Manager, AI Governance (EMEA)

KONG

London, UK (Remote)

In-houseFull-timeMid level2+ years exp.
4 weeks ago
KONG logo

Senior Technical Product Marketing Manager, Agent Identity & Auth (EMEA)

KONG

London, UK (Remote)

In-houseFull-timeSenior level5+ years exp.
4 weeks ago

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Company overview

KONG-Bonaiti è un'azienda italiana, antica ma con tecnologie d'avanguardia, leader nella produzione di moschettoni e attrezzi per la sicurezza, usati in alpinismo, soccorso, speleologia, nautica e lavori in quota. La KONG s.p.a. ha iniziato la propria attività - dove è ora - nel 1977, ma le sua storia è molto più antica, avendo origine da un'officina meccanica che nel 1830 Giuseppe Bonaiti aveva avviato vicino a Lecco - sul Lago di Como - con dotazioni ingegneristiche inusuali per quei tempi.In quello stabilimento, insieme ad altre merci, iniziò la produzione dei moschettoni che ha portato la Bonaiti ad essere nota in tutto il mondo.Nel 1977, nel contesto di un'importante ristrutturazione, l'azienda ha assunto il nome KONG e, con un capitale di 2 milioni di Euro, si è insediata nel nuovo stabilimento di Monte Marenzo, con 10.000 mq. coperti, un organico di circa 70 dipendenti, ed impianti studiati per alti volumi produttivi combinati con una rigorosa attenzione per la sicurezza.KONG-Bonaiti is an old, but technologically advanced, Italian company, leader in the production of carabiners and a lot of other tools used for safety in climbing, rescue, caving, yachting and work at height. KONG s.p.a. started its production - where it is now - during 1977, but its history is much older, having rise in a mechanical workshop that Giuseppe Bonaiti set up in 1830 around Lecco - on Lake Como - with an engineering apparatus that was unusual for those times.In that plant, together with other stuff, started the production of those carabiners which brought world-wide fame to Bonaiti company.In 1977, within the context of a large scale reorganization, the company was named KONG and, with a capital of 2 million Euros, took place in the new factory of Monte Marenzo, with 12.000 sq. yards floor, a staff of about 70 workers, and new machinery in order to achieve higher production rates combined with a leading safety care.
Founded in 1977
Monte Marenzo, Lombardy, ITA
96 employees (12 in marketing)
www.kong.it

People

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$59.3K

Last raise

$59.3K

Grant, 9 years ago

Funding history

Sep 2017

Grant Kong S.P.A. · $59.3K

Audience

Monthly website visitors
62.3K
Month over month-4%
Quarter over quarter-28.1%
Top sourceSearch (49.8%)
Ad budget per month$0.0
Average search rank39
Traffic source mix
Search
49.8%
Direct
36%

News

Kong open day: torna l’evento dedicato agli appassionati di montagna e verticalità
Sep 9, 2025 • LeccoToday
Volkswagen e KONG lanciano un giocattolo per cani ispirato al van elettrico ID Buzz
Apr 1, 2025 • Inside Marketing

Links

www.kong.itLinkedInCrunchbase

Loading insights...

Headcount +10.3% year over year
Referral
8.4%
Social
4.6%
Paid referral
0.8%

LinkedIn followers

Follower count and growth

Total followers

7.1K

12-mo growth

+11.7%

Monthly growth

+1.4%

Salaries

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Kong insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1977
Headquarters
Monte Marenzo, Lombardy
Employees
51-200
10.3% growth last 12mo
Marketing team
12
13% of company
6 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Growing 10.3% last 12 months · More mature · Last funding 3+ years ago
Trend
2022-11-28 -> 2025-11-24
Headcount (12 months)
+10.3%
Last funding round
104 months ago
Negative news (120 days)
0
Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
62.3K
Month over month-4%
Quarter over quarter-28.1%
Top sourceSearch (49.8%)
Traffic source mix
Search
49.8%
Direct
36%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 1.8K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
-53
Ad budget per month
$0.0
Average search rank
39

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

7.1K

12-mo growth

+11.7%

Monthly growth

+1.4%

Marketing team size

Shows saved marketing team size.

12
13% of the company • 6 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 12.

Funding

Shows saved funding data.

Total funding
$59.3K
Last raise
Grant
9 years ago
Funding details
Amount raised
$59.3K
Last round
Grant
Last fundraise
9 years ago

News

Shows saved company news.

Kong open day: torna l’evento dedicato agli appassionati di montagna e verticalità
Sep 9, 2025 • LeccoToday
Volkswagen e KONG lanciano un giocattolo per cani ispirato al van elettrico ID Buzz
Apr 1, 2025 • Inside Marketing
8.4%
Social
4.6%
Paid referral
0.8%