SalaryGuide
SalariesCompaniesJobs
AboutPricingBlogFor Employers
CompaniesiFIT
iFIT logo

iFIT

Brand

3.1
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

Loading company data...

Loading jobs...

SalaryGuide

The career growth platform that helps marketers earn what they're worth. Transparent salaries, jobs, company intel, and AI tools built for marketers.

For Jobseekers

  • Browse Jobs
  • Marketing Salaries
  • Companies
  • Add Your Salary
  • Pricing

For Employers

  • Employer portal
  • Salary Reports
  • Employer Pricing
  • About for Employers

Company

  • About Us
  • Blog
  • Careers
  • Contact Us
  • Sitemap

Legal

  • Privacy Policy
  • Terms of Service
  • Refund Policy

© 2026 SalaryGuide. All rights reserved.

Company overview

iFIT is a global health and fitness subscription technology company that provides unmatched fitness experiences and solutions to its growing community of six million engaged members across 120 countries. iFIT’s industry-leading brands – NordicTrack®, ProForm®, Weider, Freemotion®, and Sweat® – are powered by the iFIT-integrated health and fitness platform, which seamlessly connects the company’s proprietary software, experiential content, and interactive hardware. Based in Logan, Utah, with offices in Paris, Shanghai, Sydney, and Manchester, the company offers immersive, adaptive, personalized workout experiences for every fitness level and interest. iFIT delivers these patented interactive experiences through an extensive offering of live and on-demand workouts across the industry’s broadest range of connected fitness modalities. iFIT is a technology leader and pioneer in the health and fitness industry, with more than 400 issued and pending patents.
Founded in 1977
Logan, Utah, USA
1.5K employees (142 in marketing)
ifit.com
43% recommend to a friend
37% positive business outlook

People

Founders

Venny Liu
Venny Liu
Managing Director , VP
LinkedIn
Kevin Duffy
Kevin Duffy
CEO & Board Member
LinkedIn

Marketing leadership

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Funding

Last raise

$200M

Private Equity, 6 years ago

Funding history

Dec 2019

Private Equity Round IFit · $200M

Audience

Monthly website visitors
448.3K
Month over month-4.5%
Quarter over quarter+0.4%
Top sourceDirect (60.5%)
Ad budget per month$0.0
Average search rank55
Traffic source mix
Direct
60.5%
Search
30.9%

News

iFIT Partners with Flex to Bring HSA/FSA Payment Options to NordicTrack® and ProForm® Customers
Dec 20, 2024 • Business Wire
iFIT Appoints Andy Donkin Chief Customer Officer
Aug 25, 2022 • PRNewswire
iFIT Names Dale R. Gerard Chief Financial Officer
Jul 7, 2022 • PRNewswire

Links

ifit.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Mark Phillips
Mark Phillips
Chief Marketing Officer
LinkedIn
Ryan Humpherys
Ryan Humpherys
Head of Post Production - Marketing
LinkedIn
Madeline Riley
Madeline Riley
Director of Product, Content Strategy & Engagement
LinkedIn
Dayia Shurtleff
Dayia Shurtleff
Senior Director, Global Channel Marketing
LinkedIn
Yvette McGaffin
Yvette McGaffin
Director of Product Marketing, Pilates
LinkedIn
Dawn M.
Dawn M.
Director of Marketing Operations
LinkedIn

Hiring contacts

Jennifer Clark
Jennifer Clark
Chief Human Resources Officer
LinkedIn
Douglas Younker
Douglas Younker
HR Director
LinkedIn
Nathan Squires
Nathan Squires
Director Human Resources Operations
LinkedIn
Headcount +3.3% year over year
Referral
6.8%
Social
1%
Paid referral
0.5%

LinkedIn followers

Follower count and growth

Total followers

29.7K

12-mo growth

+50%

Monthly growth

+14.4%

Salaries

Typical salary range

$75,000 – $87,500

/ yr

Median base

$116,500

Median total

$116,500

Median experience

6 years

Submissions

6

Help build salary transparency at iFIT

Share your compensation anonymously to see full data.

Contribute

Open positions4 open marketing positions

iFIT logo

Manager, Influencer and Social

iFIT

Logan, UT (Remote)

$80K/yr - $95K/yrIn-houseFull-timeManager6+ years exp.
3 weeks ago
iFIT logo

Marketing Engineer — AI Enablement & Automation

iFIT

USA (Remote)

$140K/yr - $160K/yrIn-houseFull-timeMid level3+ years exp.
7 weeks ago
iFIT logo

Consumer GTM Lead, NordicTrack North America

iFIT

Logan, UT (Remote)

$130K/yr - $145K/yrIn-houseFull-timeSenior level5+ years exp.
7 weeks ago
iFIT logo

Commercial GTM Leader, NordicTrack B2B

iFIT

Logan, UT (Remote)

$130K/yr - $145K/yrIn-houseFull-timeSenior level5+ years exp.
1 month ago

iFIT insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1977
Headquarters
Logan, Utah
Employees
1001-5000
Flat last 12mo
Marketing team
142
9% of company
1 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Flat headcount last 12 months · More mature · Last funding 3+ years ago
Trend
2021-06-28 -> 2025-11-24
Headcount (12 months)
+3.3%
Last funding round
72 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
448.3K
Month over month-4.5%
Quarter over quarter+0.4%
Top sourceDirect (60.5%)
Traffic source mix
Direct
60.5%
Search
30.9%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
231 competitor sites
Search traffic: 35.8K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
-10,807
Ad budget per month
$0.0
Average search rank
55

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
0 reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
3 open jobs
Open jobs trend: -0.7%
Trend
2023-07-01 -> 2025-11-01

Marketing leader strength

Shows how strong marketing leadership looks at company level.

High
Marketing has a strong seat at the table. Typical leader time at company: 3.3 years.

Founder or CEO

Saved founder and CEO profiles.

Venny Liu
Venny Liu
Managing Director , VP
Kevin Duffy
Kevin Duffy
CEO & Board Member

Marketing team size

Shows saved marketing team size.

142
9% of the company • 1 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Jennifer Clark
Jennifer Clark
Chief Human Resources Officer
Douglas Younker
Douglas Younker
HR Director
Nathan Squires
Nathan Squires
Director Human Resources Operations

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 142.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.1 / 5
Work-life balance
3.5 / 5
Culture
2.9 / 5
Diversity & inclusion
2.9 / 5
Recommend to a friend
43%
Positive business outlook
37%

Funding

Shows saved funding data.

Last raise
Private Equity
6 years ago
Funding details
Amount raised
—
Last round
Private Equity
Last fundraise
6 years ago

News

Shows saved company news.

iFIT Partners with Flex to Bring HSA/FSA Payment Options to NordicTrack® and ProForm® Customers
Dec 20, 2024 • Business Wire
iFIT Appoints Andy Donkin Chief Customer Officer
Aug 25, 2022 • PRNewswire
iFIT Names Dale R. Gerard Chief Financial Officer
Jul 7, 2022 • PRNewswire

Marketing leadership

Shows saved marketing leaders.

Mark Phillips
Mark Phillips
Chief Marketing Officer
Ryan Humpherys
Ryan Humpherys
Head of Post Production - Marketing
Madeline Riley
Madeline Riley
Director of Product, Content Strategy & Engagement

CMO profiles

Shows saved CMO-level marketing leaders.

Mark Phillips
Mark Phillips
Chief Marketing Officer
6.8%
Social
1%
Paid referral
0.5%

Total followers

29.7K

12-mo growth

+50%

Monthly growth

+14.4%

Open jobs growth
-0.7%
Biggest role change
marketing: +3%
Latest open role
Testing Coordinator
Dayia Shurtleff
Dayia Shurtleff
Senior Director, Global Channel Marketing
Yvette McGaffin
Yvette McGaffin
Director of Product Marketing, Pilates
Dawn M.
Dawn M.
Director of Marketing Operations