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Fanatics

Brand

3.3
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Open positions75 open marketing positions

Fanatics logo

Assistant Manager, E-Commerce (DTC)

Fanatics

New York City, NY

$100K/yr - $120K/yrIn-house
1 day ago
Fanatics logo

E-Commerce Coordinator

Fanatics

New York City, NY

$100K/yr - $120K/yrIn-house
6 days ago
Fanatics logo

CRM Associate

Fanatics

Denver, CO (Remote)

$64K/yr - $71K/yrIn-houseFull-time
7 days ago
Fanatics logo

Senior Director, Marketing Analytics - Contract

Fanatics

New Philadelphia, PA (Remote)

$120/hr - $150/hrIn-houseContractDirector/executive12+ years exp.
5 weeks ago
Fanatics logo

Senior Manager, eCommerce Strategy & Operations

Fanatics

New York City, NY (Hybrid)

$150K/yr - $170K/yrIn-houseFull-time
7 weeks ago
Fanatics logo

Senior Marketing Analyst, Customer Behavior & Lifecycle

Fanatics

San Mateo, CA (Hybrid)

$100K/yr - $150K/yrIn-houseFull-timeSenior level5+ years exp.
1 month ago
View all 75 jobs

Company overview

Fanatics is a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
Founded in 2002
New York, New York, USA
14K employees (1,648 in marketing)
www.fanaticsinc.com
50% recommend to a friend
54% positive business outlook

People

Marketing leadership

Ken Turner
Ken Turner
Chief Marketing Officer
At the company for 3 years 8 months
Marty Ellis
Marty Ellis
VP Lifecycle Marketing
At the company for 1 year
Michael Fitzsimmons
Michael Fitzsimmons
SVP Brand Marketing, Fanatics Betting & Gaming
At the company for 1 year 1 month
Taylor Gwiazdon
Taylor Gwiazdon
Vice President Marketing
At the company for 2 years 9 months

Hiring contacts

Eddie Capobianco
Head of Entertainment Marketing & Talent Partnerships
At the company for 1 year 8 months

Hiring activity

Open marketing jobs over time

75 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$4.9B

Last raise

$700M

Private Equity, 3 years ago

Funding history

Dec 2022

Private Equity Round Fanatics · $700M

Mar 2022

Private Equity Round Fanatics · $1.5B

Jan 2022

Venture Round Fanatics · $10M

Aug 2021

Private Equity Round Fanatics · $325M

Mar 2021

Private Equity Round Fanatics · $320M

Audience

Monthly website visitors
167.9K
Month over month-17.6%
Quarter over quarter-9.3%
Top sourceDirect (43.9%)
Ad budget per month$0.0
Average search rank52.6
Traffic source mix
Direct
43.9%
Search
43.8%

News

Fanatics Sportsbook Missouri promo code CBSFAN is now live: Bet $30, get $300 in FanCash right now
Dec 8, 2025 • CBS Sports
Fanatics Sportsbook Missouri promo code CBSFAN is now live: Bet $30, and receive $300 in FanCash right now
Dec 7, 2025 • CBS Sports
Fanatics Missouri Promo Code: Bet $30 Get $300 in FanCash
Dec 7, 2025 • FOX Sports

Links

www.fanaticsinc.comLinkedInCrunchbaseX (Twitter)
Glassdoor

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Headcount +32.2% year over year

Aug 2020

Series E Fanatics · $350M

Referral
10.1%
Social
1.8%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

408.2K

12-mo growth

—

Monthly growth

+5.1%

Salaries

Typical salary range

$105,000 – $125,000

/ yr

Median base

$136,500

Median total

$136,500

Median experience

7 years

Submissions

42

Pay by role

Creative

5 submissions

Ad Ops

3 submissions

Paid Search

3 submissions

Social Media

3 submissions

See what every role pays at Fanatics

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Fanatics insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2002
Headquarters
New York, New York
Employees
10001+
32.2% growth last 12mo
Marketing team
1,648
12% of company
97 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Growing 32.2% last 12 months · More mature · Last funding 3+ years ago
Trend
2023-02-27 -> 2025-12-08
Headcount (12 months)
+32.2%
Last funding round
40 months ago
Negative news (120 days)
0
Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
167.9K
Month over month-17.6%
Quarter over quarter-9.3%
Top sourceDirect (43.9%)
Traffic source mix
Direct
43.9%
Search
43.8%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
4 competitor sites
Search traffic: 61.7K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+3,489
Ad budget per month
$0.0
Average search rank
52.6

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

408.2K

12-mo growth

—

Monthly growth

+5.1%

Job openings

Shows open jobs, growth, and role changes.

Main result
8 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

1,648
12% of the company • 97 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 1,648.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.3 / 5
Work-life balance
3.2 / 5
Culture
3.2 / 5
Diversity & inclusion
3.4 / 5
Recommend to a friend
50%
Positive business outlook
54%

Funding

Shows saved funding data.

Total funding
$4.9B
Last raise
Private Equity
3 years ago
Funding details
Amount raised
$4.9B
Last round
Private Equity
Last fundraise
3 years ago

News

Shows saved company news.

Fanatics Sportsbook Missouri promo code CBSFAN is now live: Bet $30, get $300 in FanCash right now
Dec 8, 2025 • CBS Sports
Fanatics Sportsbook Missouri promo code CBSFAN is now live: Bet $30, and receive $300 in FanCash right now
Dec 7, 2025 • CBS Sports
Fanatics Missouri Promo Code: Bet $30 Get $300 in FanCash
Dec 7, 2025 • FOX Sports
10.1%
Social
1.8%
Paid referral
0.3%
2023-07-01 -> 2026-03-01
Open jobs growth
—
Biggest role change
—
Latest open role
Staff Engineer, Operations Tech