Company overview

Dutch Bros Coffee is a fun-loving, mind-blowing drive-thru coffee company dedicated to making a massive difference one cup at a time. We were founded in Grants Pass, Oregon in 1992 and are now sharing our vibrant culture and fully customizable drinks at over 900 locations across 18 states. We serve a wide variety of unique, handcrafted beverages such as our exclusive Dutch Bros RebelTM energy drink, specialty coffee, nitrogen-infused cold brew, teas, lemonades, sodas and more. We are wholeheartedly focused on radiating kindness and sharing the Dutch luv. In addition to our mission of speed, quality and service, we are passionate about giving back to the communities we serves. Through local giving and annual company-wide initiatives, we make impactful contributions to causes across the country. To learn more about Dutch Bros, visit www.dutchbros.com, follow Dutch Bros Coffee on Instagram, Facebook & TikTok, and download the Dutch Bros app to earn points and score rewards!
Founded in 1992
Tempe, Arizona, USA
8.9K employees (87 in marketing)
77% recommend to a friend
66% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

9 open now

Headcount trend

Company growth over the last 12 months

Headcount +11.4% year over year

Funding

Total funding

$1.2B

Last raise

$650M

Post IPO Debt, 10 months ago

Funding history

May 2025

Post IPO Debt Dutch Bros Coffee · $650M

Feb 2024

Post IPO Secondary Dutch Bros Coffee · $232.4M

Sep 2023

Post IPO Equity Dutch Bros Coffee · $300M

Oct 2018

Private Equity Round Dutch Bros Coffee

Audience

Monthly website visitors
2.1M
Month over month+2%
Quarter over quarter-4.5%
Top sourceSearch (55.7%)
Ad budget per month$5.0
Average search rank61.5
Traffic source mix
Search
55.7%
Direct
38.1%
Referral
4.8%
Paid referral
0.7%
Social
0.5%

LinkedIn followers

Follower count and growth

Total followers

99.9K

12-mo growth

Monthly growth

+4.5%

News

Links