Bread Financial logo

Bread Financial

Brand

Company overview

Bread Financial® (NYSE: BFH) is a tech-forward financial services company offering personalized payment, lending and saving solutions. We empower millions of U.S. consumers through our payment solutions and savings products while delivering growth for some of the most recognized travel & entertainment, health & beauty, jewelry and specialty apparel brands.
Founded in 1996
Columbus, Ohio, USA
4.4K employees (226 in marketing)
www.breadfinancial.com

Salaries

Typical salary range

$87,900 – $159,200

/ yr

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People

Marketing team tenure

Median tenure

3 years

Across 2 marketing employees

Marketing leadership

Andrew Dayton
Andrew Dayton
Associate Campaign Manager, Marketing
At the company for 2 months
Smitha Nalawadi
Smitha Nalawadi
Senior Manager, Client Marketing
At the company for 8 months

Hiring activity

Open marketing jobs over time

9 open now

Headcount trend

Company growth over the last 12 months

Headcount +8.1% year over year

Funding

Total funding

$2.4B

Last raise

$72.6M

Post IPO Equity, 4 months ago

Funding history

Nov 2025

Post IPO Equity Bread Financial · $72.6M

Oct 2025

Post IPO Debt Bread Financial · $500M

Mar 2025

Post IPO Debt Bread Financial · $400M

Jan 2024

Post IPO Debt Bread Financial · $300M

Dec 2023

Post IPO Debt Bread Financial · $592.5M

Jun 2023

Post IPO Debt Bread Financial · $305.5M

Audience

Monthly website visitors
1.2M
Month over month+3%
Quarter over quarter-20.1%
Top sourceDirect (66.7%)
Ad budget per month$750.0K
Average search rank51.8
Traffic source mix
Direct
66.7%
Search
24.8%
Referral
6.5%
Paid referral
1.2%
Social
0.6%

LinkedIn followers

Follower count and growth

Total followers

131K

12-mo growth

+11.6%

Monthly growth

+2.2%

News

Links

www.breadfinancial.comLinkedInCrunchbaseX (Twitter)