Social Media Officer (temp) – Rochford District Council

Responsibilities

• Create lively, engaging content across our social platforms including:
• High quality written content both short and long form
• graphic content and imagery for social media, newsletters and Intranet
• smartphone video and photography (recording and editing).
• Schedule, publish and monitor social media content, responding to our audiences in a timely, friendly and human tone
• Monitor media and social media coverage and report back as necessary.
• Ensure the effective use and management of the Councils’ social media channels.
• Identify developments in social media and emerging new platforms, and suggest new approaches.
• Collect, analyse and report on customer insight data for both organic and paid campaigns.
• Support other members of the Communications Team to translate their campaigns into engaging social media content.

Requirements

• Experience of social media video, image and content production, to deliver engaging digital content.
• Creative management skills to take an idea from concept through to delivery with camera, lighting, sound recording, and editing experience.
• Strong experience in image and video editing
• Experience reporting on social media and digital activity, identifying any trends
• Understanding of communications in a political local government/public services environment
• Ability to work flexibly to meet competing demands to tight deadlines, with exceptional problem-solving skills
• Understanding of managing social media content and scheduling software in a business situation
• Able to translate complex messages into simple, engaging content using a combination of words and pictures.
• Ability to create multimedia assets, e.g. graphics using Canva
• Able to accurately proofread copy and pick up on errors