Social Media Executive (Junior)

Responsibilities

• Social Media Management: Create and publish content across LinkedIn, Facebook, Instagram, X and TikTok for multiple events and brands.
• Content Planning: Follow and maintain our content calendars, ensuring all social media accounts remain active and consistent throughout the year.
• Creative Content: Design engaging graphics and carousels in Canva using approved brand guidelines and templates.
• Copywriting: Write energetic, benefit-led captions that encourage audiences to register for events, engage with content and enquire about exhibiting.
• Event Promotion: Produce exhibitor, speaker, sponsor and partner spotlight posts to showcase the people and businesses involved in our events.
• Scheduling and Publishing: Manage content drafts, scheduling and publishing through Hootsuite, ensuring posts go live accurately and on time.
• Short-Form Video: Assist with editing videos, Reels and other social-first content.
• AI-Assisted Workflows: Use Claude daily to improve efficiency across content drafting, creative briefs, campaign planning and reporting, checking all AI-generated outputs for accuracy, tone and quality before publication.
• Performance Reporting: Monitor social media metrics, track weekly performance and report on what is working and where improvements can be made.
• Growth and Ideas: Suggest practical ways to increase followers, improve engagement, drive visitor registrations and generate exhibitor leads.

Requirements

• Some hands-on experience with AI tools such as Claude or ChatGPT, with a genuine interest in learning how to use them more effectively.
• An understanding of social media marketing, particularly LinkedIn and Instagram.
• Strong written English and excellent attention to detail.
• Confidence using Canva and familiarity with a social media scheduling tool such as Hootsuite.
• Strong organisational skills and the ability to manage multiple accounts, priorities and deadlines.
• Good critical-thinking skills, with the confidence to question, review and improve content rather than relying on AI-generated output without checking it.
• A proactive, reliable attitude and a willingness to learn in a fast-paced environment.
• An understanding that social media is a commercial tool, not just a platform for posting content.

Preferred

• Basic video editing experience using CapCut or similar tools.
• Experience in events, exhibitions, trade shows or B2B marketing.
• Familiarity with social media analytics and performance reporting.
• An interest in content creation, digital marketing and emerging AI tools.

Benefits

• £28,000 annual salary.
• Full-time position based at our Bristol office.
• Hands-on training in our AI-assisted social media workflow.
• Access to a Claude subscription and our established Business Show Media playbook.
• Training and access to Canva and Hootsuite subscriptions.
• Exposure to international events, brands and audiences across multiple markets and time zones.
• The opportunity to develop your skills in content creation, video, digital marketing and podcast projects.
• A clear opportunity to build your experience and grow within a commercially focused marketing team.