Marketing Lead, UK & Ireland

Responsibilities

• Develop and execute the UK & Ireland marketing strategy to support commercial objectives and portfolio growth.
• Adapt and implement global marketing campaigns, programmes and materials to local market needs.
• Lead the planning, development and execution of the Evolus Academy professional education programme across the UK and Ireland.
• Build and maintain strong partnerships with Key Opinion Leaders, faculty members, healthcare professionals and strategic customers.
• Develop educational initiatives, workshops, masterclasses, webinars and training programmes that enhance customer engagement and advocacy.
• Lead the planning and execution of congresses, customer events, product launches and promotional activities.
• Partner closely with Sales, Medical Affairs and International Marketing teams to support customer acquisition, retention and portfolio adoption.
• Manage marketing and education budgets and contribute to annual business planning activities.
• Monitor programme performance and customer engagement metrics and implement continuous improvement initiatives.
• Develop customer-facing materials, marketing assets and engagement programmes that support brand awareness and commercial success.

Requirements

• Bachelor's degree or equivalent work experience in Marketing, Business, Life Sciences or a related field.
• 5+ years of experience in aesthetics, pharmaceuticals, medical devices, healthcare or a related commercial environment.
• Experience developing and managing professional education programmes and customer engagement initiatives.
• Demonstrated success in marketing programme development and execution.
• Experience building and maintaining productive relationships with Key Opinion Leaders and healthcare professionals.
• Strong project management, organisational and budget management skills.
• Proven ability to work effectively in a cross-functional, matrix environment.
• Excellent communication, presentation and interpersonal skills.
• Strong analytical skills with the ability to interpret data and translate insights into action plans.

Preferred

• Experience within injectable aesthetics or related aesthetic medicine markets.
• Experience supporting product launches and commercialisation initiatives.
• Experience managing training academies, professional education platforms or faculty programmes.
• Understanding of UK and Ireland healthcare compliance requirements and industry regulations.
• Experience working within an international organisation.