Regional Marketing Specialist (UK Remote)
Turnitin, Llc
Birmingham, UK (Remote)
In-houseFull-timeMid level2+ years exp.
10 days ago
Marketing Lead - EMEA
London, UK (Unknown)
£95K/yr – £105K/yrSenior Level5+ years expFull time
Posted 1 day ago
Job Summary
Own and execute the EMEA marketing plan across field events, community programs, and partnerships to generate pipeline and regional awareness.
- Lead regional tradeshow strategy, budgeting, and follow-up.
- Collaborate with US marketing to tailor campaigns for EMEA audiences.
Job Description
Responsibilities
- Build and execute an EMEA marketing plan with Sales, prioritizing the markets, audiences, and programs that will create awareness, generate qualified pipeline, and help move deals forward.
- Own our regional tradeshow strategy and execution, from selecting events and negotiating sponsorships to booth experiences, speaking opportunities, promotion, and follow-up.
- Create Outset-hosted experiences that people want to attend, including executive dinners, research roundtables, customer gatherings, and community meetups.
- Build lasting relationships with researchers, insights leaders, customers, industry communities, and regional partners. Turn those relationships into opportunities for collaboration, advocacy, and ongoing engagement.
- Develop creative activations that help Outset stand out and give people a reason to get to know us.
- Partner with the US marketing team across content, growth, product marketing, and creative to adapt campaigns and materials for regional audiences and extend the reach of local programs.
- Own regional program budgets, vendors, timelines, and logistics, making thoughtful tradeoffs about where to invest.
- Measure and improve program performance across target-account engagement, qualified meetings, pipeline created and influenced, and cost efficiency.
- Bring insights from local customers, prospects, and Sales back to the broader marketing team to inform messaging and future campaigns.
Requirements
- 5+ years of experience in B2B marketing, with a strong track record in field marketing, events, or community programs in EMEA.
- Experience owning tradeshows and hosted events from concept through execution and follow-up, with clear examples of their impact on pipeline.
- Strong relationship-building instincts and a talent for bringing people together around useful conversations and experiences.
- Excellent project management skills. You can manage budgets, vendors, and multiple programs while staying close to the details.
- Strong writing and communication skills, with the judgment to adapt messaging for different markets and audiences.
- Comfort using CRM (Hubspot) and marketing tools to manage campaigns, track results, and identify what to improve.
- Experience in a fast-paced startup or similarly resourceful environment, with the independence to build from scratch and the collaboration skills to work across regions and time zones.
- Willingness to travel regularly for events, customer programs, and team collaboration across EMEA.
Preferred
- Experience as the first regional marketer or helping a US-based company establish its EMEA marketing presence.
- Experience marketing to enterprise researchers, insights teams, designers, or product leaders.
- An existing network within the EMEA research and insights community.
Outset
Outset is the start of something new and different in the world of F&B and hospitality - not just for the sake of novelty, but for the creation of something meaningful. Fresh perspectives that have blossomed from spontaneity and industry know-how.We’re not just a collection of brick-and-mortar spaces and trendy gastronomy. Outset is an idea, a meaningful conversation, a shared inspiration, and an ongoing dialogue – between you and us. We capture what’s intrinsic to all of us, from our shared wants and needs to our individuality and uniqueness. And it’s from that we craft authentic experiences – each and every day. Outset is young, ambitious, and proudly from the UAE – born, nurtured, and grown from its shifting sands, oases, palms, and waters. We speak the language of its soil, celebrating its past and preparing its future. Whether its food, dining spaces, art, or culture, you’ll find us firmly on the horizon, embracing new and exciting concepts, tastes, and spaces to set the benchmark for what’s to follow. We’re here to create the kind of experiences that light up the imagination, push the body, and touch the soul. And we’re doing it with hope, positivity, and excitement. We’re good with being different, unusual, and discerning. But while we’re proud to be bold, representing the hidden gems, the exclusively curated experiences, and the distinctively singular tastes – we want everyone to feel welcome. And as Outset grows and our unique take on everything shines through, we’ll continue to celebrate and build spaces, concepts, culinary adventures, and collaborations that speak to you, all while transcending what you know and presenting you with what can be.
Salaries
Posted range
£95K/yr – £105K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
5 (20% of company)
Median Tenure
0.7 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
1.4K
Traffic Source Mix
Search
61.8%
Direct
22%
Referral
6.6%
Social
8.5%
Paid
1%
Headcount Trend
Current headcount: ~25
Links
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