Marketing Executive

Responsibilities

• Plan and write copy for email marketing and social media campaigns
• Produce creative sales materials to enable the sales team to effectively promote our products.
• Execute marketing campaigns to drive product awareness and demand.
• Monitor market trends and customer feedback to identify opportunities for product enhancement.
• Measure and analyse the effectiveness of marketing initiatives and provide recommendations.
• Work with our teams on the strategy and marketing materials for large trade shows, like Solar & Storage Live.
• Working with the software leadership team to develop comprehensive product marketing strategies aligned with the company's goals.
• Conduct market research to identify customer needs, market trends, and competitors.
• Collaborate with cross-functional teams to create product launch plans and go-to-market strategies.
• Craft compelling messaging and marketing collateral to effectively communicate product value, including helping us plan and build new websites for Easy PV and Heat Punk.

Requirements

• Degree qualified or relevant experience in a marketing communications role
• Proven experience in creative product marketing and promotions.
• Experience with the editing of html in a website and email applications.
• Good understanding of customer segmentation and product positioning.
• Excellent written and verbal communication skills for crafting compelling content.
• Ability to collaborate with cross-functional teams and manage multiple projects.
• Familiarity with marketing tools.
• Good IT knowledge (Google Apps) with experience of Adobe Creative Cloud, Canva, Hubspot.
• Experience of using social media for marketing, both paid for and organic
• Strong at creating engaging and well written communications

Benefits

• Company pension scheme
• Bike2Work Scheme (onsite bike repair facilities) and EV Scheme
• Annual profit share
• Relaxed working environment
• Great social teams to join
• The fabulous Tuesday organic veg bag