Marketing Executive

Responsibilities

• Digital marketing
• Manage and update company social media channels, i.e. LinkedIn and news pages.
• Draft, schedule, and publish engaging content to support brand awareness, lead generation, and business objectives.
• Monitor campaign performance, social media engagement, and key marketing metrics, providing insights and recommendations.
• Support email marketing campaigns and audience communications.
• Website management
• Assist with maintaining and updating website content, including news articles, case studies, landing pages, and product information.
• Assist with Search Engine Optimisation (SEO).
• Ensure website and digital content remains accurate, relevant, and aligned with brand guidelines.
• Events and exhibitions

Requirements

• GCSEs (or equivalent) in English and Mathematics
• Excellent written communication skills, with the ability to create clear, professional, and engaging content for a variety of audiences and channels.
• Experience producing marketing content such as LinkedIn, news articles, product descriptions, event summaries etc.
• Proficient in Microsoft 365 applications, particularly Word, PowerPoint, Excel, Teams, SharePoint, and OneDrive.
• Committed to continuous professional development and expanding existing skills through training and hands-on experience.
• Basic content creation and design skills, with an eye for producing visually engaging marketing materials.
• Understanding of social media platforms, particularly LinkedIn, and best practices for content scheduling, audience engagement, and content planning.
• Strong organisational and planning skills, with the ability to manage multiple projects and deadlines simultaneously.
• Excellent attention to detail and commitment to producing accurate, high-quality work.
• Proactive and adaptable approach, with a willingness to learn new skills and contribute across a broad range of marketing activities.

Preferred

• Experience creating multimedia content, including smartphone photography, video editing, and basic animation.
• Familiarity with content creation and design tools such as ClipChampCapCut, Adobe Express, Adobe Premiere Rush, Adobe InDesign or similar platforms.
• Understanding of digital marketing trends and emerging technologies, including the application of AI within marketing activities.
• Knowledge of video and image editing best practices for digital channels and audience engagement.