Marketing Lead B2B SaaS & AI
CityJobs.com
East Sussex, UK (Hybrid)
£35K/yr - £45K/yrIn-houseFull-timeMid level3+ years exp.
5 hrs ago
Marketing Executive
Birmingham, UK (Hybrid)
Salary Not AvailableMid LevelContract
Posted 3 months ago
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Job Summary
Own and drive multi-channel marketing programs to promote services, support client campaigns, create on-brand content, and collaborate with teams to measure and improve performance.
- Lead campaigns across email, web, print and social channels
- Coordinate internal and external stakeholder collaboration
Job Description
Responsibilities
- Deliver multi-channel marketing campaigns (including email, web, print and social media) to support business growth, promoting our range of services to targeted audiences (B2B).
- Support the planning and delivery of B2C marketing campaigns on behalf of our clients, across a range of channels.
- Write engaging, on brand communications for a range of marketing materials, tailored to different audiences.
- Build and maintain strong working relationships with internal teams and external stakeholders to ensure marketing activity is effective.
- Write and update website content, ensuring pages remain current and on brand.
- Support monitoring and reporting on the performance of marketing activity, using data to inform future campaigns.
- Support the wider team in delivering the client partnership objectives, contributing ideas and input as needed.
- Support the creation and distribution of internal communications to keep staff informed and engaged
Requirements
- Previous experience in both B2B and B2C marketing and communications role
- Creative mindset with the ability to generate innovative ideas
- Experience using Adobe CC Experience planning and delivering marketing campaigns to promote services to a target audience using a mix of channels (including email, web, print and social media)
- Strong copywriting and proofreading skills, with the ability to produce clear, engaging and on-brand marketing materials.
- Confident working across a portfolio of brands, adapting the approach for each.
- Strong communication and relationship-building skills, with experience working collaboratively with internal teams and external stakeholders.
- Please note that candidates must already have the legal right to work in the UK, as we are unable to provide visa sponsorship for this role
Preferred
- A degree in marketing, communications, design or related field.
- Previous experience working in the charity/not-for-profit sector.
- Confidence using data and insight to monitor engagement from target audiences and evaluate the effectiveness of marketing activity.
- Experience using WordPress to update, maintain and create website content.
- An understanding of UX and customer journey considerations.
Auriga Services
Auriga Services partners with a range of organisations such as local authorities, healthcare organisations, charities, utility companies, and housing organisations across the UK to deliver practical support programmes for individuals facing challenging circumstances. Our expertise includes crisis and resilience support, integrated financial support programmes, grant and application assessments and fund management. We work alongside organisations to ensure support directly reaches those experiencing life's challenges.
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