Marketing Lead

Responsibilities

• Own marketing outcomes for the UK, working hand in hand with our UK Sales team
• Take responsibility for UK pipeline, and share the retention goal with our Customer and Product teams
• Take our global campaigns and make them land in the UK, and run your own local campaigns end to end
• Build a community of UK marketers through small, high-trust events, and show up at the roundtables and industry conversations that matter
• Build partnerships with agencies, platforms and creators that put Tracksuit in front of the right people
• Feed what you learn about the UK market back to our global teams
• Lay the groundwork for a UK team, from playbooks to the case for your first team hires

Requirements

• Marketing experience that leans towards events, partnerships (brand and creator) and community, rather than pure growth or product marketing
• Either a B2C marketer who deeply understands challenger, brand-led customers, or a B2B SaaS marketer from a brand-led, far-from-boring environment. B2B SaaS is a plus, not a must
• A track record of driving pipeline alongside a sales team, with the numbers to show it
• Strong relationships in the UK marketing and agency world, or a talent for building them fast
• A challenger mindset and a sharp point of view on how to win against bigger players
• Kind, curious and self-driven
• Bonus points if you've led or mentored people before, as this role will grow a team over time.

Preferred

• Bonus points if you've led or mentored people before, as this role will grow a team over time.