Marketing & Communications Coordinator (B2B)

Stone, Stoke-on-Trent, UK (Unknown)

Salary Not AvailableMid Level2+ years expPermanent

Posted 3 weeks ago

Job Summary

Own and drive B2B marketing campaigns end-to-end across content, digital channels, events, and sales support, coordinating with Finder Group Marketing in Italy to adapt Group campaigns for the UK and Ireland, while turning technical product details into clear customer messaging and reporting on performance.

  • Lead end-to-end campaigns and content across multiple channels.
  • Collaborate with external partners and international teams to adapt group campaigns.

Job Description

Responsibilities

  • Planning and delivering integrated B2B marketing campaigns across email, web, social media, digital advertising, print and trade media.
  • Creating engaging content including website copy, articles, case studies, newsletters, press releases, presentations, brochures and video.
  • Managing our website, LinkedIn, YouTube and email marketing activity, including basic SEO.
  • Supporting product launches and translating technical product information into clear, compelling customer messaging.
  • Developing marketing materials and campaigns to support our sales team, distributors and key customers.
  • Planning and coordinating trade shows, exhibitions, customer events and seminars.
  • Managing relationships with agencies, suppliers, trade publications and media partners.
  • Conducting market and competitor research to identify trends and commercial opportunities.
  • Monitoring and reporting on campaign performance using website analytics, CRM data and other marketing metrics.
  • Working with Finder Group Marketing in Italy to adapt and deliver Group campaigns for the UK and Irish markets.

Requirements

  • Around 2–5 years’ hands-on experience in B2B marketing, communications or digital marketing.
  • Experience managing marketing activity from brief through to delivery and reporting.
  • Practical experience of content creation, email marketing, social media and website/CMS management.
  • Strong copywriting, editing and proofreading skills.
  • Good commercial awareness and the ability to turn technical information into clear, customer-friendly content.
  • Strong planning and project management skills, with the ability to manage competing priorities.
  • Experience using CRM systems, WordPress or similar CMS platforms, email marketing tools such as Mailchimp, SEO and basic video editing.
  • Confidence working independently while collaborating effectively with colleagues, agencies and external partners.
  • A relevant degree, diploma or equivalent professional experience.
  • A full UK driving licence and willingness to travel within the UK and Ireland, with occasional overseas travel.

Preferred

  • Experience within B2B, electrical products, industrial automation, manufacturing or engineering would be an advantage, as would experience coordinating trade shows or exhibitions.
  • Italian language skills would be useful but are not essential.

Benefits

  • Benefits: Performance-related bonus, company pension, health plan, paid annual leave, and professional development opportunities
  • Company pension
  • Free parking
  • On-site parking

Salaries

Marketing Communications median pay in the United Kingdom

£41K/yr

Most pay falls between £34K and £53K. Based on 26 salaries.

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Marketing & Communications Coordinator (B2B)

hellohr · Stone, Stoke-on-Trent, UK · Unknown