Head of Marketing

St Albans, Harrow, UK (Hybrid)

£55K/yr – £70K/yrSenior Level8+ years expFull time

Posted 6 days ago

Job Summary

Own the end-to-end ecommerce marketing function, steering strategy, budgeting and performance across paid media, CRM, SEO, UX and partnerships, with a strong focus on trading, CRO and cross-channel growth.

Lead marketing strategy and budgets
Oversee trading, CRO and product listings
Coordinate launches and agency/vendor management

Job Description

Responsibilities

Own the marketing commercial strategy, plan and budgets; report performance to the MD and senior leadership.
Own customer base health: size, value per customer, LTV, CAC, acquisition, retention and reactivation.
Own the master brief, Notion timelines and launch schedule, aligned with production and e-commerce calendars.
Set asset requirements, provide past performance insight, and schedule and execute every launch in full.
Own the website, apps, trading strategy and sales targets (conversion, AOV).
Sort rules, category organisation, cross-sells, upsells, product listings, UX, personalisation, CRO and A/B testing.
Paid media: strategy, agency, budget and reporting against ROAS and MER.
Social: strategy, platform mix and new channels, delivered through the Social Media Executive.
CRM (Klaviyo): strategy, lists and segmentation, formats and reporting.
SEO / GEO / AEO: strategy, technical SEO, blog and category descriptions.

Requirements

8+ years’ experience in a similar role, ideally in e-commerce / retail marketing; ideally degree qualified
Proven line management and agency management
Commercial strategy and budget ownership, including LTV, CAC and retention
Paid media, CRM (ideally Klaviyo) and social channel management
Online trading and CRO (listings, product pages, A/B testing), ideally on Shopify
Strong KPI and data understanding; tech-savvy (Shopify, Klaviyo, Triple Whale, Notion)

Benefits

Employee discount
Bonus scheme
Flexitime
Casual dress
Company events
Health & wellbeing programme
Free on-site parking
Taxi service provided from train station
Enhanced Sick pay

Regalrose

3.4 Glassdoor

The RegalRose HQ is a creative and thriving production hub based in the beautiful historical town of St Albans (20mins train from Kings Cross). We are a British born eCommerce jewellery retailer, with over a decade in the industry, delivering 5 collections a year. Our journey has been extraordinary, celebrating exceptional growth with over 100% increase in sales YOY over the last 3 years.We pride our success on the cultivation of a small but robust team, maintaining most of our production in-house, including Design, Photography, Jewellery assembly, Marketing, Customer Experience, Quality Control, eCommerce, Finance & Fulfilment - every single order is lovingly picked, packed, and dispatched right from our studio!Our culture is all about empowering each other, inspiring creativity, and sharing an ambition for growth. We're passionate about business and focused on the importance of detail & optimizing processes, for scalability and ultimately to ensure our customers get the ultimate shopping experience.

Founded in 2009

St Albans, England, GBR

16 employees (7 in marketing)

www.regalrose.co.uk

0% recommend to a friend

Salaries

Posted range

£55K/yr – £70K/yr

Taken straight from the job posting.

The middle of this range (£63K) is 11% below the median base salary for Head of Marketing roles in the United Kingdom (£70K).

Head of Marketing median pay in the United Kingdom

£70K/yr

Most pay falls between £63K and £81K. Based on 43 salaries.

See all Head of Marketing salaries See more Head of Marketing jobs

See all Regalrose salaries

Marketing Team

Marketing Team Size

6 (38% of company)

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

509.5K

Monthly Google Ads Budget

$149

Traffic Source Mix

39.4%

Direct

28.9%

Referral

3.7%

Social

19%

Paid

3.1%

Headcount Trend

Current headcount: ~16

Links

www.regalrose.co.uk

X (Twitter)

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.