Head of Marketing and Growth

Barnstaple, Devon, UK (Hybrid)

Salary Not AvailableSenior LevelPermanent

Posted 3 weeks ago

Job Summary

Own the end-to-end B2B marketing-to-revenue pipeline, leading strategy, execution and measurement across demand generation, pipeline management and cross-functional collaboration to drive opportunities, progression and ROI.

  • Own and optimize B2B pipeline generation and conversion
  • Drive alignment of marketing with business development
  • Use data and CRM to inform decisions and demonstrate ROI

Job Description

Requirements

  • You'll already have significant experience in marketing, growth or revenue generation within a B2B environment.
  • You'll understand that successful marketing isn't just about reach, engagement or producing great content. You'll be commercially minded and interested in what happens next: Did it generate the right opportunity? Did that opportunity progress? Did we win the work? What did it cost us to get there?
  • You'll also be someone who can move comfortably between thinking and doing. You don't need a big team around you to make things happen, and you're as happy getting into the detail as you are presenting a growth strategy.
  • You'll ideally bring:
  • A track record of generating and managing B2B pipeline and improving conversion.
  • Strong commercial judgement and an understanding of how marketing contributes to revenue.
  • Experience bringing marketing and business development together.
  • Confidence using data to understand performance and decide what to do next.
  • Experience managing marketing budgets and understanding ROI.
  • Strong positioning, proposition and messaging skills.

Preferred

  • Experience within consultancy, professional services or HR/people services would be useful

Benefits

  • 25 days' annual leave, rising to 27 after one year and 29 after two years, plus bank holidays
  • Flexible working patterns
  • Enhanced family leave and pay
  • Company sick pay
  • Monthly homeworking allowance and all equipment provided
  • 4% employer pension contribution, with salary sacrifice options
  • Life assurance at four times basic salary
  • Medicash health cash plan
  • 24/7 Employee Assistance Programme
  • Unlimited 24/7 remote GP appointments

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Head of Marketing and Growth

FitzgeraldHR · Barnstaple, Devon, UK · Hybrid