European Marketing Manager Breast

Responsibilities

• Develop and lead all aspects of marketing plans in Europe to ensure the achievement of financial/budget expectations and go-to-market strategies, including market sensing, market development and marketing mix.
• Lead the successful development and flawless implementation of new product launches and related commercialization plans, strategies and activities. Direction provided has a direct impact on the achievement of the region's revenue results.
• Develop deep insights through research and analytics to inform marketing and product development decision-making, plans, activities and the organization.
• Lead the Breast Surgery business strategy and marketing execution across Europe.
• Ensure alignment across countries, business leaders, and commercial teams while fostering market development opportunities with the Breast market (aesthetic and reconstruction).
• Drive successful commercialization and launch of new products.
• Generate customer, market, and competitive insights to inform strategic decisions.
• Develop and execute European Breast brand, communication, and promotional strategies.
• Partner with Sales, Upstream Marketing, Business Development, Professional Education, and Omnichannel teams to accelerate growth.
• Develop a digital marketing plan together with the Omnichannel team to optimize BD digital presence in the Breast Surgery space.

Requirements

• Minimum of 5-7 years of business/marketing experience in the med tech industry, ideally within Aesthetic or Breast surgery market
• Minimum of 3 years in product and/or marketing management.
• Bachelor’s degree, MBA, medical or scientific graduate degree preferred
• Experience in delivering product launches & conversion strategies is preferred
• Demonstrated success in translating business needs into product and product portfolio strategies
• Strong & effective communication and analytical skills, with strong technical marketing acumen
• Experience of working in a large matrix organization
• Demonstrated ability to work well with teams
• Ability to influence without authority, using relationships and networks within the BD matrix to influence strategies within the region and at a global level
• Customer centric & highly analytical and able to clearly identify customer needs and requirements