Account Manager and Client Success - Luxury Hospitality & Property

Responsibilities

• Strategic Development: - Create innovative, data-driven social media and marketing strategies tailored to premium and luxury brands, ensuring alignment with each client’s growth and ROI objectives. - Conduct in-depth market research, audience analysis, and competitive benchmarking to inform strategies. - Translate brand objectives into creative campaigns, ensuring relevance across multiple platforms (Instagram, TikTok, Facebook, LinkedIn) through the leadership and management of our creative team.
• Client Management: - Serve as the primary point of contact for high-profile clients, managing relationships with senior stakeholders. - Present strategies, campaign ideas, and performance reports with confidence and clarity. - Work collaboratively with clients to align on goals, ensuring transparency and trust in all deliverables. - Work collaboratively with internal teams to align on goals, ensuring transparency and trust in all deliverables. - Oversee ongoing management of your strategy and your team's content in the form of assembling content for previews and working with clients to review and sign off content, campaigns and any other marketing materials and ensuring content goes live correctly and on time. - Allocate captions and copy to campaigns and organic posts for content sharing and in alignment with your brands and strategy.
• Creative Oversight: - Lead and manage a team of creatives, including content managers, editors, and paid media specialists, to execute strategies effectively. - Provide clear and actionable creative briefs, ensuring all content aligns with client goals and brand identity. - Oversee content creation and edits, including videos, reels, carousels, and photography, ensuring a high standard of quality.
• Campaign Execution and Monitoring: - Oversee the implementation of social media calendars, ad campaigns, and community management strategies. - Track and report on campaign performance, using insights to refine and optimize strategies for better results. - Collaborate with the Creative Media team to ensure your strategy is executed in terms of content creation and editing. - Collaborate with the Paid Media team to ensure cohesive strategies across organic and paid channels.
• Leadership and Innovation: - Drive thought leadership by staying ahead of social media and industry trends, bringing fresh, innovative ideas to the table. - Mentor and inspire the creative team, fostering a collaborative and forward-thinking work environment. - Support influencer and partnership campaigns in collaboration with the PR team as needed. - Be extremely tapped into the social and digital space, we want you to be the person catching trends, understanding industry changes and bringing new fresh concepts and ideas to the team.

Requirements

• Must be London-based
• Strategic Expertise: 3+ years of experience in social media strategy, content creation, or a related field, with a portfolio showcasing strategy, idea generation, success and results with premium or luxury brands in the hospitality or property space.
• Client Relationship Management: Exceptional ability to build and maintain relationships with senior stakeholders, with a proven track record of managing multiple high-profile clients.
• Creative Vision: A strong creative eye with the ability to conceptualise, direct, and manage the delivery of visually impactful campaigns.
• Content Excellence: Hands-on experience with social media platforms, including content planning, community management, and creating high-quality assets.
• Analytical Skills: Proficiency in interpreting data and campaign performance to inform strategies and improve ROI.
• Leadership: Experience managing and mentoring creative teams, fostering collaboration, and ensuring accountability.
• Account Management: Able to oversee ongoing management of your strategy and your team's content in the form of assembling content for previews and working with clients to review and sign off content, campaigns and any other marketing materials.
• Technical Proficiency: Strong proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Meta Ads Manager).
• Strong understanding of marketing data and paid media data (you need to be able to look at your analytics and read what works and doesn’t as well as know where content should be placed for optimal impact).

Benefits

• 21 days holiday - not including bank holidays and Christmas dates (these are extra)
• Birthdays off
• A very flexible hybrid working model, combining remote work with an inspiring office environment in Hammersmith.
• Opportunities to work with premium and luxury brands, driving impactful results and crafting memorable campaigns.
• A collaborative, supportive, and innovative work environment where your ideas can shine.