Work Study - Student Marketing & Social Engagement Assistant, Summer High School Institute

Laramie, WY (Hybrid)

Salary Not AvailableIntern/New GradPart time

Posted 4 days ago

Job Summary

Own the creation and distribution of promotional content across social, web, and events for the Summer High School Institute, manage a content calendar, and support outreach and recruitment with media capture and engagement analysis.

  • Content creation and social media management
  • Campaign tracking and outreach support

Job Description

Responsibilities

  • Assist with the development and distribution of promotional materials for Summer High School Institute programs.
  • Create engaging content for social media platforms including Instagram, Facebook, TikTok, LinkedIn, and X (Twitter).
  • Draft marketing copy for emails, newsletters, digital signage, and website updates.
  • Help maintain a content calendar and support timely posting of communications.
  • Assist with capturing photos and videos during program events and activities.
  • Monitor social media accounts and respond to questions or comments as directed.
  • Promote upcoming events, deadlines, and student success stories.
  • Create short-form videos, graphics, and student spotlights to encourage engagement.
  • Support online campaigns designed to increase program awareness and participation.
  • Track engagement metrics and provide recommendations for improving reach and visibility.

Requirements

  • Current undergraduate or graduate student enrolled at the institution.
  • Strong written and verbal communication skills.
  • Familiarity with major social media platforms and current digital trends.
  • Ability to work independently and collaboratively in a team environment.
  • Strong organizational skills and attention to detail.
  • Ability to manage multiple projects and meet deadlines.
  • Must be eligible, have received and accepted work study award through Student Financial Aid for the applicable semester and/or academic year.
University of Wyoming logo

University of Wyoming

The University of Wyoming is a nationally recognized educational and research institution that boasts accomplished faculty and world-class facilities.As Cowboys, our grit, optimism, determination and curiosity are what drive the university to deliver social media content that educates, entertains and informs our Cowboy community at large. All viewpoints are welcome, and comments will not be removed based on the viewpoints expressed, provided the comments otherwise comply with this policy. However, the social media moderators of this official university channel reserve the right to remove any user content that is not directly related to the purpose of our social media content. Hate speech, discrimination, harassment, name-calling, bullying, profanity, and comments that threaten the safety of any individual or group will not be tolerated and may be removed. Any comments in violation of local, state, or federal law may be removed. The views and opinions expressed are not necessarily those of the University of Wyoming or its constituents.

Founded in 2006
Laramie, Wyoming, USA
4.9K employees (279 in marketing)

Marketing Team

Marketing Team Size
200 (4% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$4.1M
Last Raise
$200K
Grant, 2 years ago

Funding History

  • Sep 2023
    Grant • $200K
  • Mar 2023
    Grant • $749.7K
  • Jun 2022
    Grant • $800K

Traffic Signals

Monthly Visitors
738.6K
Monthly Google Ads Budget
$67.6K
Traffic Source Mix
Search
42.6%
Direct
50.7%
Referral
5.1%
Social
0.7%
Paid
0.7%

Headcount Trend

Current headcount: ~4.9K

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