Responsibilities

• Develop annual wholesale marketing plans by distribution channel and goals of the business.
• Present innovative & exciting ideas to stakeholders that are creative and push boundaries and take risks within our market.
• Define who our wholesale customer is, how we communicate with them, how we attract them to our brands, what motivates them to purchase, and how our brands are represented to buyers instore and online.
• Build strategies for capturing new adjacent channels of business.
• Distribute seasonal Marketing launch plans and go-to-market strategies to appropriate sales teams and distributors.
• Develop quarterly/monthly b2b e-mail campaigns and oversee the execution of the program.
• Develop written calendar
• Obtain approval of plan from Director of Sales on a rolling 60-day basis
• Coordinate with copywriter for drafting of emails if needed
• Ensure that e-mail team executes on e-blasts and provide monthly reporting of performance

Requirements

• Bachelor’s degree required
• At least 5 years of relevant experience
• Ability to establish relationships with and influence senior leaders internally and externally
• Experience in (or quick to learn) programs such as Klaviyo and NuORDER.
• Proactive, Self-Motivated
• Problem Solving
• Multi-Tasker
• Process Improvement
• Critical Thinker
• Strong Communicator

Preferred

• NuORDER experience preferred
• Retailer, Brand or Brand agency marketing experience preferred

Benefits

• Hybrid work setting
• Wellness focused work environment, casual/lifestyle apparel work attire, one hour paid fitness time per week.
• Headquarter office includes - on site gym, rising desks, on site work out classes
• Extensive Paid Time Off Program - PTO, Sick, 11.5 paid holidays, additional incentivized Floating Holidays, Summer Half Days, additional incentivized paid time off.
• Quarter and Monthly Employee Recognition Programs
• 401(k) match of 100% up to 4% of annual salary
• Community Service Time
• Dog Friendly
• Generous apparel stipend