Website Specialist - CMS & SEO at Element Materials Technology | Warren, MI

Element Materials Technology

Website Specialist - CMS & SEO

Warren, MI (Hybrid)

Salary Not AvailableMid Level2+ years expOther

Posted 4 months ago

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Job Summary

Drive daily CMS operations and SEO support for an enterprise site, coordinating content, QA, and time‑zone coverage.

Own daily Optimizely CMS tasks (upload content, pages, structure) and content QA
Must-have: 2–3 years in website management or digital marketing support
Standout: Ability to cover for the Senior SEO Specialist and coordinate with Global Digital team

Job Description

Responsibilities

Manage daily CMS operations using Optimizely (Episerver), including uploading content, creating pages, and maintaining site structure and code quality
Review and approve content change requests through the CMS, ensuring submissions meet quality guidelines and SEO best practices
Assist the Senior SEO Specialist with SEO projects, including technical SEO crawls and audits and keyword optimization, applying current best practices. Cover for them in periods of absence to ensure projects keep progressing
Support the day-to-day running of the web content process and board, managing requests and ensuring timely delivery
Perform regular website and content audits to identify missing elements, broken links, or issues, and areas for UX improvement; work with stakeholders to resolve
Train and support marketing teams and stakeholders in using the CMS system effectively
Monitor error and downtime reports, troubleshoot issues, and escalate complex problems to the Web Agency or Platforms Manager as appropriate, with clear briefs
Provide responsive timezone coverage for USA requirements when EMEAA team is offline
Support the Global Digital Director, Platforms Manager, and wider Digital team with ad-hoc tasks as required
Keep current with developments in CMS technology and SEO practices, particularly AI and algorithm updates

Requirements

Bachelor's Degree in Marketing, Digital Marketing, Communications, or related field preferred
Minimum 2-3 years' experience in website management, CMS administration, or digital marketing support for an agency or larger organization
Hands-on experience with Optimizely (Episerver) CMS highly desirable; experience with other enterprise CMS platforms (e.g., Sitecore, Craft) will be considered
Experience with headless CMS systems and understanding of modern content architecture approaches
Working knowledge of technical / content SEO best practices and current digital marketing trends
Experience with website analytics tools such as Google Analytics, Google Tag Manager and Looker
Experience with managing and using SEO tracking tools (SEMRush preferred)

Element Materials Technology

The Element Materials Technology Group is one of the world’s leading global providers of testing, inspection, and certification services for a diverse range of products, materials, and technologies in advanced industrial supply chains where failure in use is not an option. Headquartered in London, UK, Element’s c.9,000 scientists, engineers, and technologists, work across a global network of over 270+ locations, support customers from early R&D, through complex regulatory approvals, and into production ensuring their products are safe and sustainable, and achieve market access.In 2021, Element set out its new, industry leading environmental commitments, adopting science-based targets and committing to net zero emissions across its entire global business by 2035. These environmental commitments follow Element’s achievement of the highest ESG ranking in the testing, inspection and certification industry from Sustainalytics, a global leader in ESG research and data.

Founded in 2011

London, England, GBR

5.7K employees (205 in marketing)

www.element.com