Webinar Marketing Manager

Responsibilities

• Own webinar logistics from campaign alignment to on-demand publishing, with project plans, production calendars, and milestones across several programs at once.
• Align business units, product marketing, legal, and brand and creative on owners, deadlines, and review cycles.
• Prepare speakers with invitations, rehearsals, reminders, and run-of-show documentation.
• Set up the webcast environment, including registration, speaker and audience access, and surveys.
• Run live production, resolve issues in real time, and step on camera when a format needs a host.
• Coordinate promotion with campaign and digital marketing partners, from registration pages and reminder emails to lead tracking, routing, and follow-up.
• Report on registration, attendance, engagement, and lead quality, then fold the lessons into a reusable playbook and templates.

Requirements

• 4-6 years in project management, digital marketing, digital event production, or marketing program in a large, global, matrixed organization, including regular work with senior stakeholders.
• 3 years of experience managing presentation logistics for speakers at events, webinars, or corporate trainings.
• Experience running several projects at once, with many stakeholders and dependencies, and keeping them on schedule when timelines shift.
• Skilled at creating processes, templates, and playbooks for recurring marketing programs.
• Comfort stepping on camera to introduce speakers and run Q&A, backed by follow-through on every detail behind the scenes.

Preferred

• Basic video editing and digital content production tools are a plus but not required.

Benefits

• Full employee benefits package includes 100% Liaison-paid medical and dental insurance
• Paid vacation/sick and holiday leave
• 401k program with company matching
• Liaison-paid Short- and long-term disability insurance
• Paid group term life insurance
• Optional supplemental insurance and life coverage
• Optional Pet Insurance
• Bright Wellness Program
• Those enrolled in our medical plan get free access to an Employee Assistance Program