Web Content Strategy Intern

District of Columbia, USA (Hybrid)

Salary Not AvailableIntern/New GradContract

Posted 3 days ago

Job Summary

Lead small end-to-end content strategy workstreams while supporting audits, content drafting, and cross-functional collaboration on modular websites and client presentations.

  • Own a content strategy assignment from research through final deliverable
  • Collaborate with strategists, UX/design, developers, and clients

Job Description

Responsibilities

  • Support website content audits and inventories, helping identify outdated, redundant, missing, or underperforming content and turn findings into recommendations
  • Draft and edit web content using audience insights, search and performance data, content strategy, and brand guidelines
  • Help map and structure content for modular, component-based websites, considering how copy, UX, design, and functionality work together
  • Enter, organize, and track content in content management and workflow systems, maintaining the documentation and resources that keep complex website projects moving
  • Help prepare research, findings, examples, and materials for client presentations and workshops
  • Participate in internal project meetings and collaborate with content strategists, UX and visual designers, developers, project managers, and clients
  • With guidance from a senior content strategist, take ownership of a small content strategy assignment or recommendation from research through final deliverable

Requirements

  • Are a strong writer, editor, researcher, and communicator
  • Are organized and comfortable working with detailed information
  • Enjoy figuring out how information should be structured, simplified, and presented
  • Ask thoughtful questions and are eager to learn new tools, systems, and processes
  • Can manage multiple small assignments, meet deadlines, and communicate when you need help or clarification
  • Are seeking or have recently obtained a degree related to websites, UX, content strategy, digital communications, nonprofit communications, writing, editing, or related fields
  • Experience with content management systems, analytics, SEO tools, website projects, or digital communications is welcome but not required. We care more about curiosity, attention to detail, and willingness to learn.

Benefits

  • Growth & Mentorship: You’ll work closely with experienced content strategists who will provide guidance, feedback, and opportunities to take on increasing responsibility throughout the internship.
  • Professional Development: Build experience across web content strategy, research, writing and editing, SEO and search optimization, content organization, and digital production. You’ll also gain exposure to agency workflows, client collaboration, brand and style standards, and content management systems.
  • Team Connection: Join a collaborative, mission-driven team that makes time for connection, whether through virtual events, team meetings, or in-person gatherings.
  • Office Perks for DC-Based Team Members: Enjoy a fully stocked kitchen, team lunches, and access to our on-site gym when working from the office.
Interactive Strategies logo

Interactive Strategies

Interactive Strategies is a full service digital agency whose strength lies in understanding the complex relationship that exists between strategy, design, content, usability, technology and marketing. By addressing each of these areas equally, we create meaningful web experiences that provide a measurable return for our clients. Each principal at Interactive Strategies comes from a large agency background where they helped shape online strategies for leading firms, including First USA/Bank One, DuPont, Accenture, Bacardi, Budget/Avis, Royal Caribbean, Ford and more. Now working together, each member of Interactive Strategies’ team is committed to providing superior client service and attention to detail.

Founded in 2001
Washington, District of Columbia, USA
90 employees (33 in marketing)

Traffic Signals

Monthly Visitors
4.9K
Monthly Google Ads Budget
$37.2K
Traffic Source Mix
Search
29.3%
Direct
50.3%
Referral
6.3%
Social
7.7%
Paid
1.3%

Headcount Trend

Current headcount: ~90
Interactive Strategies logo

Web Content Strategy Intern

Interactive Strategies · District of Columbia, USA · Hybrid