VP, Revenue Marketing

Responsibilities

• You are both halves of the brain: an operator and a strategist. You are deep enough in the core engine that drives growth performance (GEO, organic, paid, website experiences, and campaigns) to refine it with the team, and creative enough to see quarters in advance and know what comes next. You have grown a demand engine through a channel shift: you spotted the change in the mix, worked through it, and got your team ahead of it. You can tell us the before, the after, and what you would do differently.
• You lead leaders, and you are an energizer. You grew your leaders into stronger cross-functional leaders than when you found them. You have inherited a team, raised the bar, and had people follow you to the next thing. You bring pace and optimism, you stay level-headed when things are difficult, and people dig in and do their best work with you.
• You have delivered growth at this rate before. You know what breaks at that pace, and you have built through it rather than around it.
• You cannot imagine working without AI anymore. You have redesigned real marketing workflows with agents rather than attended a training. You can tell the difference between output that is good and output that is merely fast, and you get genuinely energized by what this makes possible for a team.
• You prove it before you scale it. You make decisions from completed tests, not personal wants or conviction. You have cancelled your own good idea because the data did not support it, and you can tell us about it without flinching.
• GTM leaders want you in the room. You have carried a shared number with a sales leader, and neither of you needed a mediator. Your Sales, Marketing, and Business Development peers would tell us you made their number easier to hit.
• You are comfortable in front of the market. You can carry a stage, a webinar, a discussion with nonprofit executives and industry influencers. You are credible with the Senior Leadership Team and the Executive Team.
• You respect a buyer who may not be a technologist. Our buyers are fundraisers and nonprofit leaders. They are passionate, time-constrained, mission-driven people who do not have time to decode jargon. Marketing should make them feel confident, hopeful and excited to learn from Bloomerang.

Requirements

• 12+ years in B2B SaaS growth, demand or revenue marketing, including 5+ years leading other leaders
• Scaled a high-volume, high-velocity inbound engine where marketing sourced the majority of pipeline
• Carried a number through sustained 30%+ YoY bookings growth and helped scale a business toward $200M or beyond
• Owned a marketing-sourced pipeline number and delivered against it, under pressure
• Built and held a reverse waterfall or equivalent funnel plan with Sales, Business Development and Revenue Operations leadership
• Have hands-on depth across paid, website and conversion optimization, and organic and AI-driven discovery
• Translated deep product knowledge and hands-on product experience into high-impact buyer journeys that convert
• Owned a meaningful program, agency and software budget and made real allocation calls with it
• Experience with a modern demand stack — CRM, marketing automation, ABM and intent, analytics, A/B testing, and AI tooling

Benefits

• Health + Wellness You’ll have access to generous health, vision, and dental insurance options as well as HealthiestYou, a healthcare service that offers convenient, confidential access to quality doctors 24/7, anytime, anywhere.
• Time Off You’ll get a competitive PTO package that includes 20 PTO days, 3 flex days, 4 optional volunteer days, 12 paid holidays, as well as paid parental leave. More is more!
• 401k You’ll receive a 401k match to help invest in your future.
• Equipment Everything you need to be successful, shipped right to your door. You got this. We got you.