Responsibilities

• Annual Campaign Planning & Strategy: ...
• Marketing Strategy & Sell-In: ...
• Creative Optimization: ...
• Operational Effectiveness: ...
• Platform Expertise: ...
• Executive Representation & Relationship Building: ...
• Performance & Investment Optimization: ...
• Operational & Financial Management: ...
• Project & Event Oversight: ...
• Team Leadership: ...

Requirements

• Education: Bachelor’s Degree in Marketing preferred; Master’s Degree in Business Administration desired.
• Experience: Minimum seven years’ experience as a senior marketing professional, including at least five years of industry experience and four years specifically driving consumer marketing initiatives
• Platform Knowledge: Exceptional understanding of distributor marketing platforms, encompassing multi-platform marketing initiatives with the top 5 MVPDs, VOD, TVE, and OTT products
• Technical Acumen: Strong knowledge of distinct user interfaces (UI) and user experiences (UX) across MVPD, OTT, and Mobile providers with a specific understanding of how recommendation engines and ML models impact placement and impressions / reach
• Communication Skills: Superb interpersonal and presentation skills required to pitch content strategies to partners, articulate vision, and motivate internal teams
• Additional Skills: Public relations and events experience is highly desirable. Software Proficiency: Knowledgeable in Microsoft Office (Outlook, Word, Excel, PowerPoint) and Adobe Acrobat; experience with InDesign, Photoshop, Workfront, and SharePoint is preferred

Preferred

• Public relations and events experience is highly desirable.

Benefits

• Full Coverage – Medical, Vision, and Dental
• Annual discretionary bonus and merit increase
• Work/Life Balance – generous sick days, vacation days, holidays, and wellness days
• 401(k) company matching
• Tuition Reimbursement (up to graduate degree)