VP of Marketing at Zeno Power | Seattle, WA | $180K/yr – $250K/yr

VP of Marketing

Seattle, WA (Hybrid)

$180K/yr – $250K/yrSenior Level10+ years expFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive and scale Zeno’s brand, content, and demand engines to propel adoption of nuclear batteries for investors, partners, and customers.

Own Brand and Marketing Engine strategy across PR, content, digital, events, and partnerships
Must-have: 10+ years in marketing/communications and 3–5+ years building brand at early-stage or high-growth firms
Standout: Translate complex technology into accessible narratives and lead high-performing teams

Build the Brand — Develop and execute comprehensive brand strategy that positions Zeno as the category leader in nuclear batteries
Build the Brand — Define and evolve Zeno’s brand identity, voice, and narrative across all channels
Build the Brand — Translate complex nuclear technology into clear, compelling storytelling
Own the Marketing Engine — Develop and implement an integrated marketing strategy across PR, content, digital, events, and partnerships
Own the Marketing Engine — Launch bold, unconventional marketing campaigns that generate organic attention and conversation
Own the Marketing Engine — Lead product launches, major announcements, and partnership reveals that drive awareness, engagement, and qualified demand
Own the Marketing Engine — Create the systems and processes required to scale marketing as the company grows
Drive Market Adoption — Develop go-to-market strategies for Zeno's nuclear batteries, ensuring tight alignment between the engineering, business development, and marketing teams
Drive Market Adoption — Translate highly technical engineering capabilities into compelling, accessible value propositions for investors, commercial customers, and government partners
Drive Market Adoption — Build the sales enablement toolkit—creating the high-impact decks, one-pagers and product positioning needed to close massive deals

10+ years of marketing and communications experience.
3–5+ years building brand strategy from the ground up at early-stage or high-growth companies.
Deep experience with hardware companies, including the unique challenges of marketing physical products with long development cycles.
Senior-level strategic thinking with a track record of measurable brand-building success.
Demonstrated experience translating complex technical concepts into compelling narratives for diverse audiences.
Proven track record of building, motivating, and developing high-performing teams.

Creative fearlessness — you've launched campaigns that made people talk, whether through humor, audacity, or emotional resonance.
Comfort with ambiguity and scrappiness — you can build something from nothing with limited resources.
Understanding of defense, aerospace, or deep tech ecosystems.
Native fluency in social media dynamics, particularly X culture.
Executive presence and coaching ability — you can work effectively with founders and C-suite leaders.
Genuine passion for the mission — accelerating humanity's expansion into new frontiers, from the seabed to the lunar surface.
Experience working with technical founders or scientists.
Background in community building or grassroots movement creation.
Track record of securing earned media in top-tier outlets.
Video production or content creation skills.