Responsibilities

• Core Function:
• - Responsible for the development of the yearly forecast, working seamlessly with project manager/operations to predict and adjust month over month.
• - Lead new business efforts alongside the partners; offer growth and development opportunities to junior account team members who are part of the pitch process.
• - Provide overall staffing for the department to ensure client need and agency capacity are balanced.
• - Deliver strategic client presentations, recommendations, and annual brand plans.
• - Master the financial tools/processes necessary for a well-running account (financial management, etc), and ensure account team is constantly honing these skills.
• - Management and mentorship of junior team members.
• - Maintain strong client relationships, ensuring overall satisfaction with the team and agency.
• - Identify and cultivate client opportunities; actively seek organic growth and help account leaders do the same.
• Note: Requires travel.

Requirements

• Education: Bachelor's degree or higher.
• Experience: 15–20 years of experience in a pharmaceutical or healthcare marketing agency.
• Effective presentation, mentorship, and client-facing skills.
• Specialized Knowledge: Solid understanding of Veeva systems and client requirements.
• Master of industry trends and guidelines (eg, CAN-SPAM, privacy policy, etc).
• Fluent in market research methodology and approaches.
• Possess deep knowledge of category and competitive set, as well as client pipeline.
• Understand FDA rules/regulations and life cycle of a brand.
• Excellent understanding of the digital marketplace and ad formats.
• Understand the role and use of analytics, as well as the elements of a multichannel strategy.

Preferred

• Media, analytics, and measurement experience.