Responsibilities

• Manage brand strategy and ensure tactical implementation relating to brand strategy
• Provide short- and long-term direction for brand
• Create new business along brand lines
• Provide strategic direction and approvals at significant steps in the advertising creative process
• Provide strategic perspective on tactical POA recommendations and pieces prior to client submission
• Interact with all members of the agency brand team to ensure accuracy of information exchange and smooth flow of brand work
• Identify strengths and weaknesses of the account and make recommendations for change
• Generate actionable brand insights and present recommendations to clients
• Strong grasp of innovative trends in healthcare and ability to interpret data, leveraging brand knowledge for client insight generation
• Flawless management of account finances, including forecast and income generation and reporting to Senior Leadership at Agency

Requirements

• - 10+ years pharma or healthcare advertising; HCP experience necessary
• Global brand experience a plus
• Launch experience
• Strong communication/presentation skills
• Strong conceptual skills
• Significant background in pharmaceutical advertising Account Services
• Ability to craft presentations (new business, creative, tactical, strategy, selling)
• Ability to build and lead a team
• Strong mentoring and coaching skills
• Entrepreneurial skill at building business for agency
• Management and/or work in brand management
• Proficient in Keynote, PowerPoint, Excel and Word