Responsibilities

• Conduct market research to identify trends, opportunities, and insights about our target audience.
• Develop and implement marketing strategies that align with Dream Factory's mission and goals.
• Create, curate, and oversee engaging content, including text, videos, graphics, and images for digital platforms.
• Manage and monitor social media accounts, tracking performance metrics to assess the impact of campaigns.
• Lead and mentor a team of marketing volunteers, providing guidance and support to ensure goals are met.
• Establish a consistent content schedule, ensuring timely and relevant posts across all platforms.
• Collaborate with other team members to support fundraising and event marketing initiatives.

Requirements

• Proven experience in digital marketing, social media management, or related roles.
• Demonstrated experience in leading and managing a team.
• Strong verbal and written communication skills.
• Ability to manage multiple tasks and meet deadlines.
• Analytical skills to evaluate data, track metrics, and adjust strategies as needed.

Preferred

• Bachelor’s degree in Marketing, Communications, or related field (preferred).
• Board-level experience