VIVAMEE Hospitality | Area Marketing Manager

Responsibilities

• Manage marketing priorities, calendars, projects, and deadlines across the Maryland Portfolio
• Translate business goals into actionable monthly marketing plans
• Collaborate with property leadership, operations, and sales teams to align promotions with business needs and seasonal demand
• Identify opportunities to increase awareness, drive revenue, and improve guest engagement
• Provide regular updates, progress reports, and recommendations to the Director of Marketing
• Develop and manage monthly content calendars for resorts, golf, weddings, dining, events, and seasonal campaigns
• Capture photo and video content across the portfolio, including evenings and weekends
• Create and publish content for Instagram, Facebook, TikTok, and other social platforms
• Produce Reels and short-form videos from concept development through editing and posting
• Monitor social engagement and collaborate with property teams to address guest inquiries and interactions

Requirements

• Minimum of three years of hospitality marketing experience with demonstrated content creation and marketing execution experience
• Ability to work independently and manage multiple properties simultaneously
• Strong experience with Instagram, Facebook, TikTok, and social media analytics
• Demonstrated expertise in Reels and short-form video production
• Proficiency with Canva and graphic design creation
• Excellent writing, proofreading, project management, and organizational skills
• Strong collaboration and communication skills, with the ability to work effectively with property leadership teams
• Ability to work on-site five days per week and travel between Maryland properties as needed
• Willingness to support occasional evening and weekend marketing initiatives and event coverage

Preferred

• Experience managing Google Business Profiles, website content, email marketing campaigns, and hospitality listing platforms
• Working knowledge of SEO, GEO, AEO, and local search strategies
• Experience promoting events, weddings, golf operations, restaurants, or resort programming
• Familiarity with marketing automation, reporting, project management, and scheduling tools

Benefits

• Growth opportunities within VIVAMEE Hospitality
• Collaborative, values-driven culture
• Opportunity to make a meaningful impact across a dynamic and expanding hospitality portfolio
• Work alongside passionate leaders focused on delivering exceptional guest experiences