Video & Social Media Manager Cosmopolitan & Seventeen

New York City, NY (Hybrid)

$80K/yr - $97K/yr (Est.)Mid Level4+ years expFull time

Posted 1 day ago

Job Summary

Own the end-to-end creation of viral short-form video franchises for Cosmopolitan and Seventeen across TikTok and Reels, driving strategy, production, and audience growth in collaboration with editorial and social teams.

  • Own end-to-end video strategy and production for fast-moving social platforms
  • Collaborate with editorial and talent to translate stories into compelling social concepts
  • Drive trend-driven content and performance optimization across platforms

Job Description

Responsibilities

  • Create original, social-first video franchises optimized for TikTok and Instagram Reels that build audience engagement and drive repeat viewership.
  • Lead video production from concept through execution, including pitching ideas, planning shoots, editing content, and publishing finished assets.
  • Partner with editorial teams to identify stories that translate into compelling social video and proactively pitch creative concepts inspired by pop culture trends.
  • Monitor emerging TikTok and Instagram trends and quickly develop content that keeps Cosmopolitan and Seventeen at the center of the conversation.
  • Develop and execute video strategy for Cosmopolitan TikTok, Instagram Reels, and Seventeen TikTok in partnership with the Social Media Director.
  • Capture behind-the-scenes content and produce social-first video at editorial shoots, red carpets, live events, and other brand experiences.
  • Manage social media calendars to ensure timely, high-quality publishing across platforms.
  • Analyze platform performance and audience insights to optimize content strategy, posting cadence, formats, and copy.

Requirements

  • 4+ years of experience in social media, social video production, or digital content creation.
  • Proven success creating highly engaging, viral short-form video content across TikTok, Instagram Reels, or similar platforms.
  • Strong experience shooting, editing, and producing short-form video in a professional media environment.
  • Expertise with CapCut and short-form video editing best practices; working knowledge of Adobe Premiere is a plus.
  • Experience working with talent, creators, journalists, and cross-functional teams in fast-paced production environments.
  • Strong copywriting skills with the ability to create compelling captions and social headlines.
  • Familiarity with social publishing platforms such as Sprinklr, Dash Hudson, Sprout Social, or similar tools, along with social analytics platforms, is preferred.
  • Comfortable covering live events, awards shows, and breaking cultural moments with speed and creativity.
  • Confident on-camera presence is a plus.
  • Hybrid work schedule based in New York, NY, with an expectation of working in the office four days per week.

Benefits

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

Salaries

SalaryGuide estimate

$80K/yr – $97K/yr

Modelled from 38 comparable roles.

Social Media Manager median pay in the United States

$82K/yr

Most pay falls between $70K and $98K. Based on 606 salaries.

See all The Hearst Corporation salaries

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Video & Social Media Manager Cosmopolitan & Seventeen

The Hearst Corporation · New York City, NY · Hybrid