Vice President (VP) of Marketing

USA (Remote)

Salary Not AvailableSenior Level12+ years expFull time

Posted 3 months ago

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Job Summary

Drive Boldr’s category leadership and pipeline growth by defining market narrative, building an ecosystem-driven GTM, and leading a scalable marketing function.

  • Own Boldr’s category definition and market narrative to generate qualified pipeline.
  • Must-have: 10–15+ years in marketing with senior leadership and proven pipeline impact.
  • Standout: Build and scale ecosystem partnerships and repeatable GTM motions into meaningful pipeline.

Job Description

Responsibilities
  • Defining Boldr’s market category and sharpening our positioning as a modern CX solutions partner
  • Translating that positioning into pipeline-generating GTM strategies
  • Establishing a clear point of view on customer experience, including the intersection of AI-enabled and human-powered delivery
  • Activating Boldr’s presence through partnerships, ecosystem engagement, and curated, high-trust customer interactions
  • Building and leading a global marketing function that supports Boldr’s next phase of growth
  • This role goes beyond traditional marketing leadership and is focused on defining category, shaping market perception, and driving pipeline as a core growth lever
  • Define and own Boldr’s category and market narrative
  • Lead the evolution of Boldr from traditional outsourcing provider to modern CX solutions partner
  • Develop clear, differentiated messaging that resonates with CX and operations leaders
  • Ensure consistency in how Boldr is represented across all market touchpoints
  • Build a repeatable, scalable pipeline engine aligned to revenue goals
  • Translate positioning into GTM strategies that drive qualified pipeline and accelerate deals
  • Partner closely with Sales, Customer Success, and RevOps to ensure alignment between marketing activity and revenue outcomes
  • Own marketing’s contribution to pipeline, not just activity
  • Establish Boldr’s presence within key CX ecosystems, particularly across SaaS and eCommerce communities
  • Partner closely with internal leaders to leverage and expand existing ecosystem relationships and partnerships
  • Translate partnerships and relationships into structured, repeatable GTM motions that drive pipeline
  • Design and execute curated, high-impact engagements such as executive dinners, roundtables, and community-led experiences
  • Build relationships that create trust and convert into pipeline
  • This is not traditional event or field marketing. Success is defined by the ability to turn ecosystem relationships into meaningful engagement and pipeline.
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Boldr

3.7 Glassdoor

Boldr believes talent is equally distributed, but opportunity is not. It is changing that paradigm, building global teams through ethical talent outsourcing. As the first and largest global B Corp Certified BPO and the first B Corp Certified BPO in the Philippines, Boldr is committed to social and environmental responsibility. Established in 2017, Boldr serves 100+ client partners via 1,500 team members in 5 countries with 7 city locations in 10+ languages. Expand your team with Boldr: a purpose-driven, people-focused BPO company built to help teams, clients + communities grow & connect.

Founded in 2016
Santa Monica, California, USA
906 employees
68% recommend to a friend

Traffic Signals

Monthly Visitors
14.8K
Monthly Google Ads Budget
$31.4K
Traffic Source Mix
Search
36.7%
Direct
47.3%
Referral
8.8%
Social
6%
Paid
1%

Headcount Trend

Current headcount: ~925

Marketing Team

Median Career Experience
9 years
Median Tenure
5.2 years