Vice President of Product Marketing at DMH Group | USA

Vice President of Product Marketing

USA (Remote)

Salary Not AvailableDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

DMH Group is seeking to lead go-to-market strategies for a product portfolio with strong emphasis on positioning and cross-functional collaboration. The role emphasizes strategic marketing initiatives, revenue growth, and market expansion. Requirements highlight GTM strategy, marketing planning, product management alignment, and collaboration with sales, including leadership in a remote setting and healthcare industry experience.

Job Description

Responsibilities

Lead the development and execution of high-impact go-to-market strategies for the product portfolio.
Create and refine product positioning.
Collaborate cross-functionally with product and sales teams.
Drive strategic marketing initiatives to achieve revenue growth and market expansion.

Requirements

Experience developing Go-to-Market Strategy and expertise in Positioning (Marketing) to effectively launch and promote products in competitive markets.
Strong foundational skills in Marketing, with a focus on planning and executing strategic campaigns that enhance brand visibility.
Proficient understanding of Product Management principles to align product functionality with customer and market needs.
Knowledge of Sales strategies and ability to collaborate with sales teams to drive business development initiatives and revenue goals.
Excellent leadership and communication skills, with proven ability to lead cross-functional teams in a remote setting.
Bachelor’s degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
Experience in the healthcare or medical devices industry is highly advantageous.