Vice President of Product Marketing

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive go-to-market strategy and product positioning for a multinational healthcare group at VP level.

  • Own the development and execution of GTM strategies for the product portfolio across markets and channels.
  • Must-have: Experience developing GTM strategy and positioning to launch products in competitive markets.
  • Standout: Proven remote leadership of cross-functional teams and executive communication.

Job Description

Responsibilities

  • leading the development and execution of high-impact go-to-market strategies for the product portfolio, ensuring alignment with the company’s vision and goals.
  • creating and refining product positioning, collaborating cross-functionally with product and sales teams, and driving strategic marketing initiatives to achieve revenue growth and market expansion.

Requirements

  • Experience developing Go-to-Market Strategy and expertise in Positioning (Marketing) to effectively launch and promote products in competitive markets.
  • Strong foundational skills in Marketing, with a focus on planning and executing strategic campaigns that enhance brand visibility.
  • Proficient understanding of Product Management principles to align product functionality with customer and market needs.
  • Knowledge of Sales strategies and ability to collaborate with sales teams to drive business development initiatives and revenue goals.
  • Excellent leadership and communication skills, with proven ability to lead cross-functional teams in a remote setting.
  • Bachelor’s degree in Marketing, Business, or a related field; MBA or advanced degree is a plus.
  • Experience in the healthcare or medical devices industry is highly advantageous.

Preferred

  • MBA or advanced degree is a plus.
  • Experience in the healthcare or medical devices industry is highly advantageous.

DMH Group

DMH GROUP is a company based out of 10 DOUGLAS ROAD COWIES HILL, PINETOWN, Kwazulunatal, South Africa.

Durban, KwaZulu-Natal, ZAF