Vice President of Marketing - Relocation Eligible

Reston, VA (Hybrid)

Salary Not AvailableSenior Level15+ years expFull time

Posted 2 months ago

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Job Summary

Drive corporate marketing strategy and team leadership to align with sales, growth, and long-term objectives.

  • Must-have: 15+ years of progressive marketing experience with senior leadership
  • Standout: Leadership of a high-performing, cross-functional marketing organization

Job Description

Responsibilities

  • Develop and lead comprehensive marketing strategies aligned with corporate business objectives, annual goals, and long-term growth plans
  • Translate company mission, vision, and values into actionable marketing priorities across all channels
  • Partner with executive leadership to align marketing strategy with sales forecasts, market expansion, and corporate initiatives
  • Continuously assess market conditions, competitive landscape, and customer trends to refine positioning and strategy
  • Lead, mentor, and develop a high-performing corporate marketing organization, fostering accountability, collaboration, and continuous improvement
  • Set clear goals, expectations, and performance metrics for direct reports and extended marketing teams
  • Provide coaching, professional development, and succession planning to build long-term team capability
  • Create efficiencies in team workflows, resourcing, and execution while maintaining high standards of output
  • Partner closely with Sales leadership to support community-level sales performance and traffic goals
  • Oversee neighborhood marketing strategies designed to drive qualified traffic, appointments, and sales conversions

Requirements

  • Bachelor’s degree in Marketing, Business, Sales, Communications, and/or a related field
  • MBA or Master’s degree with a focus in Sales, Marketing, and/or Technology preferred
  • 15+ years of progressive marketing experience, including senior ‑ level leadership roles
  • 8+ years of experience leading, mentoring, and developing high ‑ performing marketing teams
  • Demonstrated ability to think critically, creatively, and strategically to drive business results
  • Proven success developing and executing integrated marketing strategies that achieve KPIs and support growth objectives
  • Results ‑ driven mindset with strong analytical skills and experience leveraging data, digital marketing platforms, and marketing technology tools
  • Ability to work in a hybrid environment, with four days per week in the office

Benefits

  • Access to competitively priced, high-quality health care options through Aetna, MetLife and EyeMed, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
  • Plan for the future by investing in a 401(K), with up to $5K employer match, invest even more with our Health Savings Account (HSA)
  • Put your family first with benefits, including 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
  • 12 weeks of paid maternity leave through our Short-Term Disability Plan
  • Receive well-rounded wellness benefits, including free and low-cost mental health resources and support services through our Employee Assistance Program
  • Continue your education with tuition and certification reimbursement
  • Rest and relax with 15 days of vacation (increases with tenure) and 6 days of paid sick leave
  • Protect yourself from identity theft or travel mishaps with our no-cost coverage
  • Receive great discounts on buying a Stanley Martin home and discounts with our partners in mortgage and title services as well as cell phone service through Verizon
  • Get access to your paycheck early with an advanced pay option through Dayforce Wallet
Stanley Martin Homes logo

Stanley Martin Homes

Welcome to Stanley Martin Homes! At Stanley Martin Homes, we take pride in designing and building new homes. We have a passion for creating beautiful home exteriors, engineering money saving homes, designing functional floor plans, and providing outstanding customer service. In addition to building new homes and neighborhoods, we also have an important role to invest in and give back to the communities in which we do business. In focusing on these aspects, we feel that we have a positive impact on the lives of our customers, trade partners, and employees. Our four core values define how we build our business and our customers' homes: Our team makes a difference, we are homebuyer focused, we have a passion for excellence, and we do the right thing.It is because of our commitment to outstanding homes and our focus on corporate social responsibility as to why over 15,000 families have chosen to live in Stanley Martin communities throughout Northern Virginia, Maryland, Charlottesville, Richmond, Raleigh, Georgia, the Carolinas and Florida.

Founded in 1966
Reston, Virginia, USA
914 employees (74 in marketing)

Traffic Signals

Monthly Visitors
132.7K
Monthly Google Ads Budget
$86.2K
Traffic Source Mix
Search
39.1%
Direct
46.5%
Referral
8.3%
Social
1.3%
Paid
4.6%

Headcount Trend

Current headcount: ~914

Marketing Team

Marketing Team Size
48 (5% of company)
Median Career Experience
10 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
2

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