Vice President of Marketing & Communications

Dallas, TX (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 3 months ago

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Job Summary

Drive brand architecture and multi-property marketing for Makeready, leading strategy, PR, and team growth.

  • Own portfolio-wide marketing and communications strategy for Makeready properties.
  • Must-have: 10+ years in senior marketing leadership with multi-property experience.
  • Standout: Experience leading brand storytelling and experiential marketing in hospitality.

Job Description

Responsibilities

  • Develop and lead a cohesive, forward-thinking marketing and communications strategy for the Makeready collection and Makeready Restaurants.
  • Serve as the brand architect, ensuring consistency, clarity, and creative excellence across all properties.
  • Lead marketing strategy for new hotel developments, acquisitions, and transitions.
  • Oversee all Public Relations, Communications, and brand storytelling efforts.
  • Act as a brand spokesperson as needed at industry events and in media engagements.
  • Lead portfolio-wide social media strategy, driving engagement and brand awareness.
  • Oversee creative programming and experiential marketing initiatives that enhance guest connection and loyalty.
  • Lead, mentor, and grow a high-performing marketing team.

Requirements

  • 10+ years of senior marketing leadership experience
  • Multi-property or portfolio experience preferred
  • Strong background in brand development, PR, and communications
  • Proven team leadership and cross-functional collaboration skills
  • Passion for independent hospitality and experiential storytelling

Benefits

  • accommodating PTO/PTO exchange, medical/dental/vision benefits, maternity/paternity leave, pet insurance, company-matched dependent care & 401k, student loan repayment program and a wide range of additional ancillary benefits. The health, happiness and well-being of our team is our top priority.
Makeready LLC logo

Makeready LLC

Makeready is a place maker, a company specializing in branding, design, & operations of hotels, restaurants, retail, & other experiential platforms.At its core, hospitality is about sharing. It is the act of opening one’s doors, asking others to come in, and showing them kindness and respect. We believe that our preparation gives us the opportunity to make a difference in a guest’s stay.Through careful preparation we lay the groundwork for a guest’s experience, and in dedication to thoughtful execution we strive to bring it home. We are committed to creating unique experiences where all feel welcome, cared for, and ultimately valued. Because in this we have the greatest opportunity to have a positive impact on the world around us—starting with the person in front of us.

Founded in 2015
Dallas, Texas, USA

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