Job Title: Vice President Marketing Communications

Department: Executive Office / Global Marketing, Brand & Communications Strategy

Reporting to: Chief Executive Officer / Chief Operating Officer

Location: Los Angeles, California / Hybrid Office

Company Introduction

Cattra Advisory is a fintech-focused advisory and solutions firm dedicated to delivering strategic, technology-enabled services across financial markets. The company specializes in providing institutional clients with market insights, digital transformation support, and innovative financial technology solutions.

Based in Los Angeles, Cattra Advisory operates at the intersection of finance, technology, and strategy—helping financial institutions, fintech platforms, and market participants navigate an increasingly complex and rapidly evolving global financial landscape.

Through a combination of financial expertise, advanced analytics, and technology-driven methodologies, Cattra Advisory supports clients in optimizing market positioning, enhancing operational efficiency, and accelerating growth. The firm is committed to building long-term partnerships grounded in trust, performance, and strategic insight.

Cattra Advisory’s vision is to empower financial institutions through innovation, intelligence, and execution—creating a more connected, efficient, and forward-looking financial ecosystem.

Job Overview

Vice President Marketing Communications is a senior executive leader responsible for defining and leading Cattra Advisory’s global marketing, brand positioning, and communications strategy.

Reporting directly to the CEO and COO, this role will oversee all aspects of marketing and communications—including brand development, institutional marketing, content strategy, public relations, and go-to-market execution—ensuring alignment with the firm’s fintech advisory model and long-term growth objectives.

The VP will play a critical role in elevating Cattra Advisory’s market presence, strengthening institutional credibility, and driving client engagement across financial services and fintech sectors.

The ideal candidate brings deep experience in financial services, fintech, or professional services marketing, with a proven ability to build trusted brands, develop high-impact communication strategies, and scale marketing functions in complex, global environments.

Key Responsibilities

Marketing Strategy & Brand Leadership

Define and lead Cattra Advisory’s global marketing strategy aligned with corporate vision and growth objectives.

Strengthen brand positioning as a trusted fintech advisory and strategic partner.

Develop consistent, high-impact messaging across advisory services, technology solutions, and institutional offerings.

Ensure all marketing initiatives reinforce credibility, trust, and thought leadership.

Communications & Thought Leadership

Oversee global communications strategy, including PR, media relations, and executive visibility.

Position Cattra Advisory as a leading voice in fintech, financial markets, and digital transformation.

Lead development of high-quality content, research insights, and executive-level publications.

Drive participation in conferences, industry forums, and strategic media engagements.

Go-To-Market Strategy & Demand Generation

Design and execute integrated go-to-market strategies across advisory services and technology solutions.

Drive demand generation, client acquisition, and pipeline development in collaboration with leadership teams.

Develop institutional marketing frameworks targeting financial institutions, fintech platforms, and market participants.

Optimize client journey, engagement channels, and conversion strategies.

Market Intelligence & Positioning

Monitor industry trends across fintech, capital markets, and digital innovation.

Translate complex market insights into clear, compelling narratives for institutional audiences.

Identify opportunities to differentiate Cattra Advisory in competitive markets.

Support strategic positioning across regions and client segments.

Data-Driven Marketing & Performance Optimization

Establish KPIs, analytics frameworks, and performance dashboards to measure marketing impact.

Leverage marketing technology, data, and automation to improve targeting and ROI.

Continuously optimize campaigns, messaging, and channels based on insights.

Align marketing investment with business growth and long-term brand equity.

Cross-Functional & Global Coordination

Collaborate closely with advisory, sales, product, and executive teams.

Ensure alignment between marketing initiatives and business development priorities.

Support global expansion efforts through localized marketing strategies.

Facilitate communication between leadership and operational teams.

Leadership & Organizational Development

Build, mentor, and lead a high-performing global marketing and communications team.

Foster a culture of creativity, accountability, and execution excellence.

Develop scalable marketing capabilities, processes, and talent pipelines.

Promote collaboration across all business units.

Qualifications

20+ years of progressive experience in marketing, communications, or brand leadership within financial services, fintech, or professional services.

Proven success building and scaling institutional marketing and communications functions.

Strong understanding of financial markets, fintech ecosystems, and advisory-driven business models.

Experience working with executive leadership and cross-functional global teams.

Expertise in brand strategy, communications, and go-to-market execution.

Exceptional storytelling, stakeholder management, and strategic thinking skills.

Bachelor’s degree in Marketing, Business, Finance, or related field required; MBA or advanced degree preferred.

Core Competencies

Brand & Institutional Positioning: Builds trusted, credible brands in financial markets.

Strategic Communications: Develops high-impact narratives and market influence.

Go-To-Market Excellence: Drives adoption and engagement through structured strategies.

Growth & Demand Generation: Enables sustainable pipeline and revenue growth.

Data-Driven Execution: Uses analytics to optimize marketing performance.

Leadership & Collaboration: Aligns teams to deliver integrated marketing outcomes.

Benefits

Competitive executive compensation with performance-based incentives.

Eligibility for equity participation and long-term incentive programs.

Comprehensive health, insurance, and retirement benefits.

Flexible hybrid working environment based in Los Angeles.

Opportunities to represent Cattra Advisory at global fintech and financial industry forums.

Expected Outcomes (12–18 Months)

Establish Cattra Advisory as a recognized and trusted brand in fintech advisory and financial services.

Deliver measurable growth in client engagement, pipeline development, and market visibility.

Build a scalable, data-driven global marketing and communications function.

Strengthen thought leadership and competitive positioning across key markets.