Responsibilities

• Own brand management and messaging across print, digital, and events.
• Develop and communicate effective and consistent messaging about BGCSF’s mission, youth development strategy, programs, impact, and history.
• Manage and direct on-stage production of events (two major event productions and at least one minor production).
• Collaborate closely with development and program staff to support BGCSF’s goals through marketing and communications tactics.
• With the Marketing Committee of the Board, develop a comprehensive public relations strategy including digital assets and media initiatives.
• Optimize opportunities for brand visibility across government relations, member/family relations, employment, volunteer relations, and co-branded campaigns.
• Develop an annual communication calendar across all channels.
• Provide a strong and consistent voice for marketing and PR, ensuring adherence to messaging standards and protocols.
• Ensure staff are trained on key brand messaging and brand guidelines.
• Develop comprehensive digital marketing strategies supporting fundraising and core business objectives.

Requirements

• BS/BA from an accredited university or college
• Minimum 10 years of combined experience in marketing and communication with nonprofit experience
• Communications and public relations strategy
• Digital strategy and digital performance marketing strategy
• Brand management
• Basic online marketing/website management and maintenance experience
• Strong skills with G-Suite, Adobe, and Canva; ability to learn other tools
• Project management, initiative, responsibility, and ownership
• Superior written and verbal communication skills with editing capability
• Strong nonprofit motivation and ability to engage diverse constituents
• Ability to multi-task, work hands-on, and operate under budget constraints

Preferred

• BS/BA in Marketing or Communications or related field
• At least five years of management experience and ability to influence peers without formal authority
• Joy for the mission and strong interest in BGCSF work
• Visual presentation of messaging across photos, videos, and branding
• Experience developing marketing and promotional videos