Responsibilities

• Assist with the development of marketing content, including sales enablement materials, web copy, social media posts, blog content, event materials, and internal communications.
• Support thought leadership initiatives through research on usage-based insurance, consumer experiences, vehicle ownership trends, market developments, and customer challenges.
• Help coordinate integrated marketing campaign activities focused on awareness, demand generation, customer engagement, and sales support.
• Review marketing materials for accuracy, clarity, brand alignment, and audience relevance.
• Support go-to-market planning and product launch activities by helping organize messaging, promotional materials, and stakeholder input.
• Track and summarize campaign, content, and event performance using available marketing data and reporting tools.
• Collaborate with cross-functional partners, including product marketing, sales, creative, digital, events, and marketing operations teams.
• Participate in project planning and status tracking to support timelines, deliverables, and approval processes.

Requirements

• Be a current student pursuing a bachelor’s degree in Marketing, Communications, Business, Journalism, or a related field, with an expected graduation date of May 2027.
• Coursework, academic projects, internship experience, campus leadership, or other experience related to marketing strategy, messaging, digital marketing, content marketing, data analytics, market research, or business communications is helpful.
• Familiarity with Microsoft Office applications and exposure to reporting tools, analytics platforms, CRM systems, or marketing automation tools.
• Strong written and verbal communication skills and attention to detail, with the ability to communicate effectively with diverse audiences and stakeholders.
• Ability to manage multiple assignments, meet deadlines, and work collaboratively in a team environment.
• Strong interest in marketing strategy, content development, campaign execution, and customer-focused messaging.
• Demonstrates initiative, analytical thinking, problem-solving skills, and adaptability in a dynamic work environment.
• Interest in insurance, automotive technology, data and analytics, artificial intelligence, consumer experience, or B2B marketing.