(USA) Manager, Marketing Planning And Strategy

Responsibilities

• Support Walmart Connect’s blog strategy and develop and manage content aligned to business priorities, industry conversations and key moments.
• Support programming and content strategy for Walmart Connect owned and operated events, developing narratives, agendas, session concepts, speaker briefs and scripts.
• Develop and manage Enterprise page content, strengthening storytelling and evolving the content experience.
• Develop and amplify Walmart Connect thought leadership in partnership with Vertical Marketing and cross-functional teams.
• Partner with executives, subject matter experts, creative teams and agencies to manage content through development, review and final delivery.
• Use content performance and audience insights to strengthen and optimize content strategy.

Requirements

• 6+ years of experience in marketing, content strategy, communications or a related field
• Advertising, adtech, commerce media or related industry experience strongly preferred
• Experience developing and managing content and programming for high-visibility events
• Experience managing multi-layered workflows through cross-functional review and approval processes
• Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field

Preferred

• Marketing or related field
• Masters: Business Administration

Benefits

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
• Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
• Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
• For Information About Benefits And Eligibility, See One.Walmart.