(USA) Manager, Marketing Planning And Strategy

Responsibilities

• Content Governance: Manage content publishing, lifecycle processes, audits, and authoring standards to maintain accuracy and accountability.
• Platform Optimization: Administer Blue, improve taxonomy and discoverability, manage access, and partner with Seismic on platform enhancements.
• Cross-Functional Partnership: Collaborate with content owners, Product Marketing, Sales, and other stakeholders to improve content quality and user experience.
• Project Management: Lead content and platform initiatives, manage publishing workflows, and maintain scalable processes and documentation.
• Reporting & Insights: Analyze platform usage, content performance, and adoption to identify improvements and demonstrate Blue's impact across Walmart Connect.

Requirements

• 3-5+ years of experience in content management, knowledge management, sales enablement, marketing operations, or related fields.
• Hands-on experience managing content and workflows within enterprise content management or enablement platforms.
• Seismic experience required, including familiarity with content management, permissions, metadata, analytics, and/or platform administration.
• Strong project management, organizational, and communication skills.
• Ability to drive alignment across cross-functional teams and manage multiple priorities in a fast-paced environment.
• Experience bringing structure and process to matrixed workstreams.
• Adaptable, detail-oriented, and collaborative team player.
• Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field.

Preferred

• Airtable experience preferred.
• Marketing or related field
• Masters: Business Administration

Benefits

• Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.